Registry indexed
Fetches low-star App Store and Google Play reviews, clusters them into broken-promise patterns, and generates a ranked copy brief with positioning opportunities.
Fetches low-star App Store and Google Play reviews, clusters them into broken-promise patterns, and generates a ranked copy brief with positioning opportunities.
Source documentation, not instructions for this website. Review permissions before running any commands.
Convert a competitor's App Store or Google Play URL into a one-session GTM brief: ranked complaint clusters, a broken promise map, landing page headlines, and ad copy directions — all sourced from verbatim reviews.
These rules apply throughout all steps. Violating any of them fails Self-QA (Step 6).
[cluster: "cluster-name"].Accept a natural language prompt containing one app URL. Extract the URL.
Platform detection:
apps.apple.com → App Storeplay.google.com/store/apps/details?id= → Google PlayID extraction (do this before calling the script):
| Platform | What to extract | How |
|---|---|---|
| App Store | Numeric app_id | Digits after /id in the URL |
| App Store | country | 2-letter code after apps.apple.com/ (e.g., us, gb) |
| Google Play | package_name | Value of id= query parameter |
Persist the extracted values — you will need them for the output filename in Step 7.
If product_context was provided in the user's prompt (what their own product does), store it — used to personalise copy in Step 5.
Run the full fetch script:
python3 scripts/fetch_reviews.py "{app_url}" --output {tmpdir}/asr-raw.json
(Note: Replace {tmpdir} with your operating system's temp directory, e.g., /tmp on macOS/Linux or C:\Temp on Windows).
This fetches both the store description metadata and the reviews.
google-play-scraper package — free, no authIf the script fails, read the error from stderr. Common causes:
pip install google-play-scraperpip install --upgrade google-play-scraper and retryThe script will print collection progress to stderr. Wait for it to complete. After completion, read {tmpdir}/asr-raw.json and display the collection summary to the user:
✓ Collected [N] reviews ([N] low-star 1–3★) from [platform]
Date range: [oldest] to [newest]
Package: [iTunes API | google-play-scraper]
Check the exit code:
metadata.store_description. If null: note this — Section 2 will use the degraded state. Proceed to Step 3.Gate 1 — Low signal stop: If the script exits with code 2, read the gate_message from {tmpdir}/asr-raw.json and surface it to the user verbatim. Do not proceed to Step 3. Do not produce a partial brief.
Load low_star_reviews from {tmpdir}/asr-raw.json.
Cluster all low-star reviews into 4–6 named complaint themes. Apply this formula to score each review:
complaint_weight = (4 - rating) × recency_factor
recency_factor:
review age ≤ 90 days → 1.0
review age 91–365 days → 0.7
review age > 365 days → 0.4
review age = (today's date) − (review date field) in days.
cluster_score = sum of complaint_weight for all reviews in the cluster.
Cluster naming — critical rule:
You will want to write abstract names. Resist. Use the exact verb and noun from reviews.
| ❌ Abstracted (wrong) | ✅ Reviewer language (correct) |
|---|---|
| "Stability issues" | "Crashes when exporting to PDF" |
| "Sync problems" | "Data lost after sync between phone and desktop" |
| "Monetisation friction" | "Paywall appears after 3 days, not 14 as promised" |
| "Performance degradation" | "App freezes every time I search" |
| "Onboarding issues" | "Can't figure out how to invite a teammate" |
Rules:
Gate 2 — Minimum cluster size: After discarding sub-3-review clusters, check how many clusters remain.
Gate 3 — Low-confidence flag: If fewer than 3 clusters remain:
⚠ LOW CONFIDENCE: Only [N] complaint cluster(s) met the minimum evidence threshold (≥ 3 supporting reviews). Output reflects limited data. Consider a competitor with more reviews, or broaden the rating filter.
Tier classification (for the leaderboard table in Section 1):
Write clusters to {tmpdir}/asr-clusters.json:
{
"clusters": [
{
"name": "cluster name in reviewer language",
"score": 34.5,
"tier": "High",
"review_count": 14,
"verbatim_quotes": [
{"rating": 1, "text": "exact reviewer words", "date": "YYYY-MM-DD"},
...
]
}
],
"discarded_noise": 2,
"gate_3_triggered": false
}
This is the step that differentiates this skill from every existing tool. It must run as a distinct, named step.
Load:
metadata.store_description from {tmpdir}/asr-raw.json{tmpdir}/asr-clusters.jsonIf store_description is null: Set store_description_available: false. Write {tmpdir}/asr-promises.json with empty broken_promises array and detection_note as specified below. Proceed to Step 5.
If store description is available:
Extract claims. A claim is any specific, testable assertion about app behavior. See references/broken-promise.md for the full definition and examples. Exclude vague superlatives, team descriptions, and press quotes.
Cross-reference. For each claim, check all cluster names and verbatim quotes. A contradiction exists when the cluster directly documents failure of the promised behavior (minimum 3 reviews).
Produce broken promise records — one per confirmed contradiction:
{
"claim_text": "verbatim excerpt from store description",
"complaint_cluster": "exact cluster name",
"gap_label": "Claims X; users report Y",
"evidence_count": 18
}
Write to {tmpdir}/asr-promises.json:
{
"store_description_available": true,
"broken_promises": [...],
"no_contradictions_found": false,
"detection_note": null
}
Degraded states:
store_description_available: false, detection_note: "Store description unavailable (fetched YYYY-MM-DD, returned empty). Broken promise comparison cannot be performed."no_contradictions_found: true, detection_note: "No broken promises detected. Store description does not appear to overclaim relative to complaint clusters."See references/broken-promise.md for anti-patterns (what NOT to flag).
Using clusters from Step 3 and broken promises from Step 4, generate Sections 3–5 of the brief.
Copy rules (apply to all three sections):
[cluster: "cluster-name"]product_context was provided: make "Say this" directions specific to that product's features. If not: write as positioning templates the user fills in.Section 3 — Landing Page H1 Bank (3–5 headlines):
"[headline text]" [cluster: "cluster-name"]Section 4 — Ad Copy Directions (exactly 3 pairs):
Cluster: [cluster name]
Not that: "[what the competitor claims or a generic weak alternative]"
Say this: "[counter-claim grounded in complaint evidence]"
Evidence: [N] reviewers reported [verbatim complaint summary]
Section 5 — Anti-Claim Warnings:
references/brief-format.md for exact wording)Before saving, verify the generated brief against these checks. If any check fails, fix the specific item and re-verify — do not save a failing brief.
| Check | Rule |
|---|---|
| Verbatim quotes present | Every cluster has ≥ 2 verbatim quotes |
| No banned words | None of the 9 banned words appear in Sections 3–5 |
| No uncited percentages | Any % in output must trace to a reviewer's actual words |
| All copy cited | Every headline and "Say this" has a [cluster: "name"] citation |
| Cluster count ≥ 1 | At least one cluster survived Gates 2/3 |
| Section 2 present | Section 2 appears in the output (in any state) |
| Quote ratings ≤ 3 | All verbatim quotes came from 1–3★ reviews |
Note on cluster count: The minimum for a passing brief is 1 cluster (not 3). The Gate 3 low-confidence flag handles cases where < 3 clusters survive — that is a warning, not a failure. Self-QA fails only if 0 clusters exist.
Assemble the full brief per the format in references/brief-format.md.
Save to:
docs/review-briefs/[app-id]-[YYYY-MM-DD].md
Create the docs/review-briefs/ directory if it does not exist.
Print the full brief to the user.
Clean up temp files: {tmpdir}/asr-raw.json, {tmpdir}/asr-clusters.json, {tmpdir}/asr-promises.json.
name: app-store-review-arbitrage description: "Fetches low-star App Store and Google Play reviews, clusters them into broken-promise patterns, and generates a ranked copy brief with positioning opportunities." version: 1.0.0 compatibility: [claude-code, gemini-cli, github-copilot]
---
name: app-store-review-arbitrage
description: "Fetches low-star App Store and Google Play reviews, clusters them into broken-promise patterns, and generates a ranked copy brief with positioning opportunities."
version: 1.0.0
compatibility: [claude-code, gemini-cli, github-copilot]
---
# app-store-review-arbitrage
Convert a competitor's App Store or Google Play URL into a one-session GTM brief: ranked complaint clusters, a broken promise map, landing page headlines, and ad copy directions — all sourced from verbatim reviews.
---
## Critical Rules (read before Step 1)
These rules apply throughout all steps. Violating any of them fails Self-QA (Step 6).
1. **Every quote must be verbatim.** No paraphrase, no grammar correction, no cleaning. Exact reviewer words only.
2. **No fabricated statistics.** Do not write "40% faster" or "2× more reliable" unless a reviewer explicitly used similar language. The Self-QA step checks for uncited percentages.
3. **Cluster names must use reviewer language.** Study the anti-pattern table in Step 3.
4. **Every headline and ad copy direction must cite its source cluster.** Format: `[cluster: "cluster-name"]`.
5. **Section 2 is always present** in the output — even when degraded. Never skip or omit it.
6. **No banned words** in any generated copy: powerful, robust, seamless, innovative, game-changing, streamline, leverage, revolutionize, transform.
---
## Step 1 — Parse Input and Detect Platform
Accept a natural language prompt containing one app URL. Extract the URL.
**Platform detection:**
- `apps.apple.com` → App Store
- `play.google.com/store/apps/details?id=` → Google Play
- Any other URL → stop and respond: "Please provide a direct App Store or Google Play URL. I can't analyse review data from other sources."
**ID extraction (do this before calling the script):**
| Platform | What to extract | How |
|---|---|---|
| App Store | Numeric `app_id` | Digits after `/id` in the URL |
| App Store | `country` | 2-letter code after `apps.apple.com/` (e.g., `us`, `gb`) |
| Google Play | `package_name` | Value of `id=` query parameter |
Persist the extracted values — you will need them for the output filename in Step 7.
If `product_context` was provided in the user's prompt (what their own product does), store it — used to personalise copy in Step 5.
---
## Step 2 — Collect Reviews & Metadata
Run the full fetch script:
```bash
python3 scripts/fetch_reviews.py "{app_url}" --output {tmpdir}/asr-raw.json
```
*(Note: Replace `{tmpdir}` with your operating system's temp directory, e.g., `/tmp` on macOS/Linux or `C:\Temp` on Windows).*
This fetches both the store description metadata and the reviews.
- **App Store:** iTunes API — free, no auth. App Store reviews are fetched via Apple's public iTunes RSS feed. Some apps return 0 reviews due to Apple's API limitations — in that case the skill continues with available data and logs a warning. Google Play is the primary supported path.
- **Google Play:** `google-play-scraper` package — free, no auth
If the script fails, read the error from stderr. Common causes:
- Package not installed: run `pip install google-play-scraper`
- App not found: verify the URL is a current, live listing
- Google Play API error: run `pip install --upgrade google-play-scraper` and retry
The script will print collection progress to stderr. Wait for it to complete. After completion, read `{tmpdir}/asr-raw.json` and display the collection summary to the user:
```
✓ Collected [N] reviews ([N] low-star 1–3★) from [platform]
Date range: [oldest] to [newest]
Package: [iTunes API | google-play-scraper]
```
**Check the exit code:**
- Exit 0 → collection succeeded, check `metadata.store_description`. If null: note this — Section 2 will use the degraded state. Proceed to Step 3.
- Exit 1 → error (read stderr message, surface it to user, stop)
- Exit 2 → **Gate 1 triggered** (< 10 low-star reviews found)
**Gate 1 — Low signal stop:** If the script exits with code 2, read the `gate_message` from `{tmpdir}/asr-raw.json` and surface it to the user verbatim. Do not proceed to Step 3. Do not produce a partial brief.
---
## Step 3 — Complaint Clustering
Load `low_star_reviews` from `{tmpdir}/asr-raw.json`.
Cluster all low-star reviews into **4–6 named complaint themes.** Apply this formula to score each review:
```
complaint_weight = (4 - rating) × recency_factor
recency_factor:
review age ≤ 90 days → 1.0
review age 91–365 days → 0.7
review age > 365 days → 0.4
```
`review age` = (today's date) − (review `date` field) in days.
`cluster_score` = sum of `complaint_weight` for all reviews in the cluster.
**Cluster naming — critical rule:**
You will want to write abstract names. Resist. Use the exact verb and noun from reviews.
| ❌ Abstracted (wrong) | ✅ Reviewer language (correct) |
|---|---|
| "Stability issues" | "Crashes when exporting to PDF" |
| "Sync problems" | "Data lost after sync between phone and desktop" |
| "Monetisation friction" | "Paywall appears after 3 days, not 14 as promised" |
| "Performance degradation" | "App freezes every time I search" |
| "Onboarding issues" | "Can't figure out how to invite a teammate" |
**Rules:**
- Each review belongs to exactly one cluster (assign to its dominant theme)
- Discard any cluster with fewer than 3 reviews — log it as noise
- Select 3–4 verbatim quotes per cluster: lowest star rating first, then most recent
**Gate 2 — Minimum cluster size:** After discarding sub-3-review clusters, check how many clusters remain.
**Gate 3 — Low-confidence flag:** If fewer than 3 clusters remain:
- Do NOT stop. Continue to output.
- Prepend this to the brief header immediately after the app metadata:
> ⚠ **LOW CONFIDENCE:** Only [N] complaint cluster(s) met the minimum evidence threshold (≥ 3 supporting reviews). Output reflects limited data. Consider a competitor with more reviews, or broaden the rating filter.
- Include Medium-tier clusters in the output (score ≥ 5)
**Tier classification** (for the leaderboard table in Section 1):
- Critical: score ≥ 60
- High: score 15–59
- Medium: score 5–14 (include only when Gate 3 applies)
- Noise: score < 5 (discard, do not include)
Write clusters to `{tmpdir}/asr-clusters.json`:
```json
{
"clusters": [
{
"name": "cluster name in reviewer language",
"score": 34.5,
"tier": "High",
"review_count": 14,
"verbatim_quotes": [
{"rating": 1, "text": "exact reviewer words", "date": "YYYY-MM-DD"},
...
]
}
],
"discarded_noise": 2,
"gate_3_triggered": false
}
```
---
## Step 4 — Broken Promise Detection
**This is the step that differentiates this skill from every existing tool. It must run as a distinct, named step.**
Load:
- `metadata.store_description` from `{tmpdir}/asr-raw.json`
- All clusters from `{tmpdir}/asr-clusters.json`
**If `store_description` is null:** Set `store_description_available: false`. Write `{tmpdir}/asr-promises.json` with empty `broken_promises` array and `detection_note` as specified below. Proceed to Step 5.
**If store description is available:**
1. **Extract claims.** A claim is any specific, testable assertion about app behavior. See `references/broken-promise.md` for the full definition and examples. Exclude vague superlatives, team descriptions, and press quotes.
2. **Cross-reference.** For each claim, check all cluster names and verbatim quotes. A contradiction exists when the cluster directly documents failure of the promised behavior (minimum 3 reviews).
3. **Produce broken promise records** — one per confirmed contradiction:
```json
{
"claim_text": "verbatim excerpt from store description",
"complaint_cluster": "exact cluster name",
"gap_label": "Claims X; users report Y",
"evidence_count": 18
}
```
Write to `{tmpdir}/asr-promises.json`:
```json
{
"store_description_available": true,
"broken_promises": [...],
"no_contradictions_found": false,
"detection_note": null
}
```
**Degraded states:**
- No description: `store_description_available: false`, `detection_note: "Store description unavailable (fetched YYYY-MM-DD, returned empty). Broken promise comparison cannot be performed."`
- No contradictions: `no_contradictions_found: true`, `detection_note: "No broken promises detected. Store description does not appear to overclaim relative to complaint clusters."`
See `references/broken-promise.md` for anti-patterns (what NOT to flag).
---
## Step 5 — Generate Copy
Using clusters from Step 3 and broken promises from Step 4, generate Sections 3–5 of the brief.
**Copy rules (apply to all three sections):**
- Every headline and direction must cite its source cluster: `[cluster: "cluster-name"]`
- No banned words: powerful, robust, seamless, innovative, game-changing, streamline, leverage, revolutionize, transform
- No fabricated statistics — no percentages or numbers unless a reviewer used them
- If `product_context` was provided: make "Say this" directions specific to that product's features. If not: write as positioning templates the user fills in.
- Use reviewer language in headlines — derive from or quote actual review text
**Section 3 — Landing Page H1 Bank** (3–5 headlines):
- Each: `"[headline text]" [cluster: "cluster-name"]`
- ≤ 8 words where possible
- Address the frustrated user directly
**Section 4 — Ad Copy Directions** (exactly 3 pairs):
```
Cluster: [cluster name]
Not that: "[what the competitor claims or a generic weak alternative]"
Say this: "[counter-claim grounded in complaint evidence]"
Evidence: [N] reviewers reported [verbatim complaint summary]
```
**Section 5 — Anti-Claim Warnings:**
- One warning per broken promise from Step 4
- If Section 2 is degraded: single note (see `references/brief-format.md` for exact wording)
---
## Step 6 — Self-QA
Before saving, verify the generated brief against these checks. If any check fails, fix the specific item and re-verify — do not save a failing brief.
| Check | Rule |
|---|---|
| Verbatim quotes present | Every cluster has ≥ 2 verbatim quotes |
| No banned words | None of the 9 banned words appear in Sections 3–5 |
| No uncited percentages | Any `%` in output must trace to a reviewer's actual words |
| All copy cited | Every headline and "Say this" has a `[cluster: "name"]` citation |
| Cluster count ≥ 1 | At least one cluster survived Gates 2/3 |
| Section 2 present | Section 2 appears in the output (in any state) |
| Quote ratings ≤ 3 | All verbatim quotes came from 1–3★ reviews |
**Note on cluster count:** The minimum for a passing brief is 1 cluster (not 3). The Gate 3 low-confidence flag handles cases where < 3 clusters survive — that is a warning, not a failure. Self-QA fails only if 0 clusters exist.
---
## Step 7 — Save Output
Assemble the full brief per the format in `references/brief-format.md`.
Save to:
```
docs/review-briefs/[app-id]-[YYYY-MM-DD].md
```
Create the `docs/review-briefs/` directory if it does not exist.
Print the full brief to the user.
Clean up temp files: `{tmpdir}/asr-raw.json`, `{tmpdir}/asr-clusters.json`, `{tmpdir}/asr-promises.json`.
Skill source recorded
Skill instructions are recorded. This is not a runtime test, safety guarantee or compatibility certification.
Review before install: Avoid automatic install
Listed tools are metadata hints, not tested compatibility. Agent prompts are suggested handoffs.
Check the source for dependencies, API keys and third-party costs. A public repository does not mean every service is free.
Repository metadata and review signals are advisory. Popularity, source discovery and successful execution are different facts.
Version reported in registry metadata; check source releases before relying on it.
Quality
75/100
Strong
Trust
63/100
Sandbox only
Audit
79/100
Needs review
This page exposes the same decision, trust, audit, use-case, and install signals through the Registry API, so agents can rank this skill without scraping the UI.
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"documentation": "Strong README/SKILL.md context",
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"tier": "unproven",
"label": "Needs first agent run",
"summary": "No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.",
"metrics": {
"totalOutcomes": 0,
"successfulOutcomes": 0,
"failedOutcomes": 0,
"installAttempts": 0,
"installSuccessRate": null,
"successRate": null,
"recentSuccessRate": null,
"recentFailureRate": null,
"riskBlocked": 0,
"setupRequired": 0,
"notRelevant": 0,
"avgOutputQuality": null,
"avgTimeToUsefulMs": null,
"productionOutcomes": 0,
"humanReviewRequired": 0,
"uniqueAgents": 0,
"lastOutcomeAt": null
},
"signals": [],
"penalties": [
"No real agent outcome evidence yet"
]
},
"audit": {
"score": 79,
"risk_level": "needs_review",
"risk_label": "Needs review",
"warnings": [
"Dependency or permission surface needs review",
"Permission surface may require sandboxing",
"The SKILL.md excerpt is truncated, but the full file appears complete and well-structured.",
"The skill depends on external APIs (iTunes RSS, google-play-scraper) which may change or have rate limits; this is a maintenance consideration, not a current defect.",
"Quality score needs review",
"Permission surface needs review: shell or command execution, filesystem or document access",
"Dependency/runtime risk: command execution surface, external package install surface",
"Permission surface: shell or command execution, filesystem or document access"
]
},
"safety_gate": {
"tier": "blocked",
"label": "Blocked for auto-install",
"auto_install_policy": "block",
"auto_install_allowed": false,
"human_review_required": true,
"blocked": true,
"recommended_action": "Do not auto-install. Inspect the source, dependencies, and permission surface first."
},
"quality": {
"score": 75,
"label": "Strong"
},
"supply": {
"track": "Research and knowledge work",
"scenario": "Document processing",
"maintenance": "23d since push",
"risk": "Needs review"
},
"alternative_skills": [],
"do_not_use_when": [
"teams that need a vendor-supported SLA",
"production agents without a repository review",
"The SKILL.md excerpt is truncated, but the full file appears complete and well-structured.",
"No OpenAgentSkill engagement data yet",
"High-risk permission hints: Shell or command execution, Secrets or environment access",
"Dependency or permission surface needs review",
"Permission surface may require sandboxing",
"The skill depends on external APIs (iTunes RSS, google-play-scraper) which may change or have rate limits; this is a maintenance consideration, not a current defect."
],
"agent_contract": {
"task_input": "Use app-store-review-arbitrage in an agent workflow",
"recommended_action": "Do not auto-install. Inspect the source, dependencies, and permission surface first.",
"install_policy": "block",
"minimum_review_before_use": [
"Trust: 71/100 Manual review",
"Audit: 79/100 Needs review",
"Safety: 35/100 Avoid automatic install",
"Review repository, license, install command, and permission surface before production use."
],
"expected_agent_output": {
"selected_skill": "varnan-tech-app-store-review-arbitrage (app-store-review-arbitrage)",
"install_command": "npx skills add Varnan-Tech/opendirectory --skill app-store-review-arbitrage",
"risk_summary": "Needs review; Blocked for auto-install; Review before production",
"verification_result": "Report the smallest successful task, files touched, warnings, and any missing setup."
}
},
"outcome_feedback": {
"endpoint": "https://www.openagentskill.com/api/agent/outcome",
"method": "POST",
"requires_resolve_event_id": true,
"event_id_source": "Use install_receipt.outcome_feedback.event_id or feedback.event_id returned by /api/agent/resolve for the current task.",
"expected_outcomes": [
"success",
"failed",
"not_relevant",
"blocked_by_risk",
"setup_required"
],
"payload_template": {
"event_id": "<install_receipt.outcome_feedback.event_id or feedback.event_id from /api/agent/resolve>",
"skill_slug": "varnan-tech-app-store-review-arbitrage",
"task": "Use app-store-review-arbitrage in an agent workflow",
"agent": "codex",
"outcome": "success",
"install_used": true,
"risk_blocked": false,
"setup_required": false,
"task_success": true,
"output_quality": 4,
"error_type": null,
"human_review_required": false,
"workspace": "sandbox",
"time_to_useful_ms": 120000,
"notes": "Report the smallest successful task, setup friction, files touched, and risk notes."
}
},
"endpoints": {
"web": "https://www.openagentskill.com/skills/varnan-tech-app-store-review-arbitrage",
"api": "https://www.openagentskill.com/api/agent/skills/varnan-tech-app-store-review-arbitrage",
"audit": "https://www.openagentskill.com/skills/varnan-tech-app-store-review-arbitrage/audit",
"eval": "https://www.openagentskill.com/api/agent/evals?slug=varnan-tech-app-store-review-arbitrage&task=Use%20app-store-review-arbitrage%20in%20an%20agent%20workflow&max_risk=medium",
"resolve": "https://www.openagentskill.com/api/agent/resolve?task=Use%20app-store-review-arbitrage%20in%20an%20agent%20workflow&agent=codex&max_risk=medium",
"receipt": "https://www.openagentskill.com/api/agent/receipt?task=Use%20app-store-review-arbitrage%20in%20an%20agent%20workflow&agent=codex&max_risk=medium&format=text",
"install": "https://www.openagentskill.com/api/skills/varnan-tech-app-store-review-arbitrage/install",
"manifest": "https://www.openagentskill.com/api/registry/manifest/varnan-tech-app-store-review-arbitrage"
}
}Listing source
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