Skill audit report

competitor-research-playbook Audit report.

Your competitor just launched. You have no idea how they grew so fast. Should you reverse-engineer their website? Track their social media? Map their growth flywheel? This gives you the complete SOP — from Wayback Machine snapshots to X/Twitter propagation analysis to growth flywheel scoring. Built from 150+ AI startup competitive analyses including the Lovable case study (4.3M views, 229K impressions launch day). By @WeiYipei. Inside: 4-step research framework (website → social → traffic → ad spend) · 3-version Wayback evolution analysis · X/Twitter propagation-chain mapping · growth-flywheel 6-stage scoring · KOL identification · content-effectiveness ranking · ICP + freemium pricing teardown · self-check checklist. New in 1.2: time-machine competitor archaeology — Google date-range search back to pre-fame years, star-history launch-day reconstruction (AppFlowy ~40-channel zero-budget launch teardown), competitor funding news as a launch-timing signal, and the "open source alternat