{"slug":"samber-copywriting-hooks","name":"copywriting-hooks","description":"Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead.","long_description":"---\nname: copywriting-hooks\ndescription: >\n  Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead.\n\nuser-invocable: true\nlicense: MIT\ncompatibility: Designed for Claude Code, Codex or similar harness.\nmetadata:\n  author: samber\n  version: \"1.1.2\"\n  openclaw:\n    emoji: \"🪝\"\n    homepage: https://github.com/samber/cc-skills\nallowed-tools: Read Edit Write Glob Grep Agent AskUserQuestion\n---\n\n# Copywriting Hooks\n\n## The method\n\nA hook's only job is to make the reader want sentence 2. Voice, structure, formatting, all of it, follow from that one job.\n\nWhat makes a reader want sentence 2 is one of **five levers**:\n\n1. **Open a gap.** Pose something incomplete that the reader needs to close. Curiosity gap, question, open loop.\n2. **Break a prediction.** State something that violates the reader's prior. Contrarian, definition reversal, surprising statistic.\n3. **Drop into a scene.** Load sensory or specific detail that builds a vivid frame. In medias res, concrete detail, time anchor.\n4. **Promise a payoff.** Name an outcome the reader wants. Benefit, \"if you... then this\", direct problem.\n5. **Borrow weight.** Lean on a name, number, or quote that carries embedded authority. Authority hook, statistic, quote with disagreement.\n\nA strong hook usually pulls two levers at once. \"Frank Sinatra, holding a glass of bourbon...\" is scene plus open loop. \"Most people think X. They're wrong.\" is prediction-break plus gap. Single-lever hooks can still work but are easier to ignore.\n\nThree further principles:\n\n- **Specific beats abstract every time.** Replace \"many companies\" with \"Stripe, Shopify, Vercel\". Replace \"recently\" with a date. Replace \"studies show\" with the actual finding or cut the claim.\n- **The first sentence must force the second.** Read each candidate cold. If you would not click sentence 2 after sentence 1, rewrite.\n- **Match technique to article type.** Personal essay does not open like a tutorial. See the type-fit table below.\n\n---\n\n## Behavior\n\nWhen this skill triggers:\n\n1. **Confirm the brief.** Topic, audience, target language (EN, FR, or both), approximate length, where it will be published. If any of these is unclear and material, ask before generating.\n2. **Pick 3 to 4 hooks from the catalog** below that are genuinely different. Different levers, not three flavors of contrarian.\n3. **Write 2 candidates per hook**, specific to the user's article. The two candidates within one hook should explore different angles (different anecdote, different statistic, different scene), not be rewordings of each other.\n4. **Present using the Output format** below.\n5. **Ask through the question tool.** The choice is a small fixed set, which is what that tool is for.\n6. **Wait for the user's pick.** Do not pick for them.\n7. **After they pick**, name what the choice commits the rest of the article to. A contrarian hook commits paragraphs 2 to 3 to defending the non-consensus claim. A scene opener commits the next section to either resolving the scene or productively delaying it.\n\n**Diversification rule.** Across your 3 to 4 options include at minimum:\n\n- One intellectual hook (contrarian, definition reversal, historical analogy, curiosity gap)\n- One sensory hook (in medias res, concrete detail)\n- One reader-direct hook (conditional, direct problem, promise)\n\nThis guarantees real choice. Three flavors of contrarian is not a choice.\n\n**Type-fit reference:**\n\n| Article type | Strong hooks | Avoid |\n| --- | --- | --- |\n| Technical deep-dive | concrete detail, statistic, contrarian, direct problem | personal confession, scene opener |\n| Personal essay | in medias res, personal confession, time anchor, definition reversal | bold claim, direct problem |\n| Opinion / contrarian | bold claim, definition reversal, contrarian, quote + disagreement | gentle setup, dictionary opener |\n| Tutorial / how-to | direct problem (PAS), promise, conditional | scene opener, historical analogy |\n| Reported / investigative | concrete detail, time anchor, in medias res, statistic | bold claim, definition reversal |\n| Listicle | curiosity gap, counted stakes, conditional | personal confession, in medias res |\n| Longform analysis | historical analogy, statistic, contrarian | direct problem |\n| Newsletter issue | personal confession + open loop, conditional, curiosity gap | dictionary opener |\n\n---\n\n## Output format\n\nAlways present options exactly like this:\n\n```\n## Hook options for: [working title]\n\n**Option 1: [Hook name]** ([lever])\nA. [Candidate 1]\nB. [Candidate 2]\n\n**Option 2: [Hook name]** ([lever])\nA. [Candidate 1]\nB. [Candidate 2]\n\n**Option 3: [Hook name]** ([lever])\nA. [Candidate 1]\nB. [Candidate 2]\n\nWhich? Reply with letter combination (e.g., \"1B\") or \"more\" for different techniques.\n```\n\nIf the user says \"more\" or \"none\", produce 3 different hooks (not new candidates for the same hooks). If the user says \"blend 1A and 2B\", write a combined hook and check in again.\n\n---\n\n## The hook catalog (18)\n\nEach hook: what it does, examples (mix EN and FR, real and illustrative), when to use, when to avoid.\n\n### 1. Curiosity Gap\n\nOpen an information gap the reader wants closed.\n\n- EN: \"How does Shen Yun make any money? Short answer: they don't.\" (Packy McCormick)\n- EN: \"Many years ago, one mustard dominated the supermarket shelves: French's.\" (Gladwell, \"The Ketchup Conundrum\")\n- FR: \"Trois startups françaises ont franchi le milliard cette année. Aucune n'est dans la tech.\"\n- EN: \"I've been a surgeon for eight years. For the past couple of them, my performance in the operating room has reached a plateau.\" (Gawande)\n\n**Use when**: you can honestly close the gap in 2 or 3 sentences. The gap must be one the reader cares about. **Avoid**: vague gaps (\"You won't believe what happened next\") that the reader cannot even guess at.\n\n### 2. Contrarian\n\nKnock down a consensus belief the reader holds.\n\n- EN: \"Prevailing wisdom claims that the best way to achieve what we want in life is to set specific, actionable goals.\" (Clear, \"Forget About Setting Goals\", proceeds to argue the opposite)\n- EN: \"To do something well you have to like it. That idea is not exactly novel.\" (Graham, \"Do What You Love\", proceeds to complicate it)\n- EN: \"If you're not saying 'HELL YEAH!' about something, say no.\" (Sivers)\n- FR: \"Le Marketing est TOUT ce que l'IA ne peut pas faire !\" (Truphème)\n\n**Use when**: you have a defensible non-consensus view and 200 to 400 words to defend it. **Avoid**: strawmen, gratuitous edginess, contrarianism for its own sake.\n\n### 3. Bold Claim / Promise\n\nState the outcome upfront, before the proof.\n\n- EN: \"At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock.\" (Ogilvy)\n- EN: \"They laughed when I sat down at the piano. But when I started to play!—\" (Caples 1925)\n- EN: \"Give me 15 minutes and I'll give you a super-power memory.\" (Schwartz)\n- FR: \"En 5 minutes : la structure qui fait passer le taux de complétion d'un article de 18% à 64%.\"\n\n**Use when**: you can deliver on the promise concretely in the article. **Avoid**: promises larger than the payoff. Destroys trust permanently.\n\n### 4. Scene Opener / In Medias Res\n\nDrop the reader inside a specific moment, no setup.\n\n- EN: \"Frank Sinatra, holding a glass of bourbon in one hand and a cigarette in the other, stood in a dark corner of the bar between two attractive but fading blondes who sat waiting for him to say something.\" (Talese)\n- EN: \"We were somewhere around Barstow on the edge of the desert when the drugs began to take hold.\" (Thompson)\n- EN: \"The center was not holding.\" (Didion)\n- FR: \"Le 14 mai 2024, à 6h12, trois hommes en civil sonnent à la porte d'un appartement du XVe arrondissement.\"\n\n**Use when**: longform, profile, reported piece, essay. **Avoid**: short technical pieces where the reader has not earned the scene yet.\n\n### 5. Surprising Statistic\n\nLead with a number that violates the prior.\n\n- EN: \"You have five seconds to get people's attention.\" (Housel, self-demonstrating)\n- EN: \"Thirty-seven thousand Americans died in car accidents in 1955, six times today's rate adjusted for miles driven.\" (Housel)\n- EN: \"Approximately 40 percent of the actions you perform each day are habits, not actual decisions.\" (Clear)\n- FR: \"Tu as moins de 3 secondes pour convaincre tes audiences que ton contenu est intéressant.\" (Truphème)\n\n**Use when**: the number is genuinely surprising and you can cite it accurately. **Avoid**: vague stats (\"studies show 90%...\"), stats that confirm the reader's prior (no surprise equals no hook).\n\n### 6. Question\n\nPose a question the reader actually wants answered.\n\n- EN: \"If you collected lists of techniques for doing great work in a lot of different fields, what would the intersection look like?\" (Graham)\n- EN: \"Why do we make kids go to school?\" (Caplan)\n- FR: \"Pourquoi 80% des articles LinkedIn ne dépassent jamais 100 vues ? Spoiler : ce n'est pas l'algorithme.\"\n- FR: \"Avez-vous le courage de gagner la moitié d'un million de dollars cette année ?\" (Schwartz)\n\n**Use when**: the reader was implicitly carrying the question. **Avoid**: \"Have you ever wondered...?\", \"Did you know...?\", \"What if I told you...?\". These presuppose curiosity not yet formed.\n\n### 7. Quote + Disagreement\n\nBorrow weight, then twist.\n\n- EN: \"Vernor Vinge: 'We are on the edge of change comparable to the rise of human life on Earth.'\" (Urban setup)\n- EN: \"Steve Jobs said people don't know what they want until you show it to them. For SaaS, this is exactly backwards.\"\n- EN: \"Henry Ford supposedly said his customers would have asked for faster horses. For most products, that excuse is wrong.\"\n- FR: \"Henry Ford disait qu'on lui aurait demandé des chevaux plus rapides. Pour 90% des produits, c'est faux.\"\n\n**Use when**: you have a real quote that supports or genuinely contrasts your point. **Avoid**: misattributed Einstein, Seneca, Confucius, Bouddha platitudes. Cliché.\n\n### 8. Personal Confession\n\nAdmit something vulnerable, then universalize.\n\n- EN: \"I cheated on my husband.\" (Strayed)\n- EN: \"I've been thinking about my parents, who are in their mid-60s. During my first 18 years, I spent some time with my parents during at least 90% of my days.\" (Urban, \"The Tail End\")\n- EN: \"It's been a minute. This is as long as I've gone without writing an essay since starting Not Boring.\" (McCormick)\n- FR: \"À 34 ans, j'ai démissionné sans plan B. Voici ce que personne ne dit sur la suite.\"\n\n**Use when**: personal byline, essay, newsletter. **Avoid**: corporate byline, technical articles where the author voice is not personal, performative vulnerability (\"I almost didn't write this...\").\n\n### 9. Concrete Specific Detail\n\nReplace abstraction with a single vivid detail.\n\n- EN: \"John Laroche is a tall guy, skinny as a stick, pale-eyed, slouch-shouldered, and sharply handsome, despite the fact that he is missing all his front teeth.\" (Orlean)\n- EN: \"Charles Bukowski was an alcoholic, a womanizer, a chronic gambler, a lout, a cheapskate, a deadbeat, and on his worst days, a poet.\" (Manson)\n- FR: \"Quand on la voit arriver dans les locaux du Bondy Blog, ce samedi 24 février, difficile de se dire qu'elle est fichée illégalement par les services de renseignement français.\"\n- FR: \"Un Post-it collé sur mon écran : 'Supprime ton premier paragraphe.'\"\n\n**Use when**: profile, reported piece, contrarian biographical setup. **Avoid**: s","tagline":"Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'ac","category":"productivity","tags":["agent-skill"],"author":"samber","verified":false,"attribution":{"status":"registry_indexed","statusLabel":"Registry indexed","shortLabel":"REGISTRY INDEXED","sourceLabel":"github candidate review","sourceDetail":"samber/cc-skills","creatorName":"samber","creatorUrl":"https://github.com/samber","sourceUrl":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","indexedBy":"OpenAgentSkill community index","claimUrl":"https://www.openagentskill.com/skills/samber-copywriting-hooks#claim-this-skill","claimCta":"Claim this skill","trustNote":"This listing was indexed from public sources and is not marked official until a maintainer claim is approved.","publicNote":"Attribution links to the public repository or creator profile. Creators can claim the listing to update ownership signals."},"stats":{"stars":203,"forks":15,"verified_installs":0,"successful_runs":0,"total_outcomes":0,"rating":0,"review_count":0,"quality_score":39.87},"quality":{"score":70,"tier":"strong","label":"Strong","summary":"Solid option that is likely worth shortlisting for production workflows.","signals":[{"label":"GitHub stars","value":"203","tone":"neutral"},{"label":"Freshness","value":"1d ago","tone":"positive"},{"label":"Install ready","value":"Yes","tone":"positive"},{"label":"License","value":"MIT","tone":"neutral"}],"warnings":[]},"trust":{"version":"trust-score-v5","score":74,"base_score":82,"outcome_confidence":0,"tier":"review","label":"Sandbox only","summary":"Useful candidate with missing or mixed trust signals. Keep it in an isolated workspace until the outcome loop proves task fit.","recommendedAction":"Run only in a sandbox and compare close alternatives before using it for real work.","decision":{"install_policy":"human_review_before_install","auto_install_allowed":false,"human_review_required":true,"sandbox_first":true,"agent_action":"Compare alternatives before installing.","reasoning":["74/100 Trust Score v5","82/100 Trust Score v4 baseline","Needs more real agent outcomes before unattended install","Install path is available","Review before production"],"review_required_when":["The workspace contains production secrets, payments, private customer data, or irreversible actions.","The install command requests shell, network, credential, database, or broad filesystem access.","Outcome evidence is missing, recently failed, or required human review.","Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace"]},"dimensions":[{"id":"github_adoption","label":"GitHub adoption","score":62,"weight":0.13,"status":"info","detail":"203 GitHub stars"},{"id":"repo_activity","label":"Stars/forks activity","score":57,"weight":0.08,"status":"warn","detail":"203 stars, 15 forks; 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require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata","No real agent outcome reports yet","Human review required before unattended installation"],"evidence":{"stars":"203 GitHub stars","repoActivity":"203 stars, 15 forks","lastPushed":"1d since push","license":"MIT","repository":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","install":"npx skills add samber/cc-skills --skill copywriting-hooks","installSafety":"standard package or runtime install path","permissionSurface":"no high-risk permission surface in public metadata","documentation":"Strong README/SKILL.md context","agentOutcomes":"No agent outcome data yet","agentProvenScore":0,"outcomeConfidence":"0%","installPolicy":"human_review_before_install"},"installReadiness":{"ready":true,"command":"npx skills add samber/cc-skills --skill copywriting-hooks","policy":"human_review_before_install","label":"Human review before install","notes":["Install path is available","Repository evidence is available","License is declared","No Agent Proven outcome evidence yet","1d since push","Financial domain: human review is required before use in a live investment workflow.","Trust Score v5 requires review or sandbox-only use before install."]},"agentCompatibility":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"riskSummary":{"level":"medium","label":"Review before production","notes":["Financial research output is not financial advice; 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Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead.","category":"productivity","url":"https://www.openagentskill.com/skills/samber-copywriting-hooks","repository":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","github_repo":"samber/cc-skills"},"suited_tasks":["GitHub automation workflows","Claude Code teams","builders willing to evaluate younger projects","Inspect repository metadata","Compare code changes","Write concise engineering summaries","Summarize source material","Adapt tone for channels"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI","OpenAI Agents","CLI"],"install":{"command":"npx skills add samber/cc-skills --skill copywriting-hooks","ready":true,"targets":[{"id":"openagentskill-cli","label":"CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add samber-copywriting-hooks"},{"id":"codex","label":"Codex","kind":"agent-prompt","value":"Install the \"copywriting-hooks\" agent skill from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"claude-code","label":"Claude Code","kind":"agent-prompt","value":"Add \"copywriting-hooks\" as a Claude Code skill from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. 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Report success only after the skill is installed and a minimal verification passes."}],"handoff_url":"https://www.openagentskill.com/api/skills/samber-copywriting-hooks/install","manifest_url":"https://www.openagentskill.com/api/registry/manifest/samber-copywriting-hooks"},"trust":{"score":82,"label":"Strong shortlist","version":"trust-score-v4","install_policy":"human_review_before_install","evidence":{"stars":"203 GitHub stars","repoActivity":"203 stars, 15 forks","lastPushed":"1d since push","license":"MIT","repository":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","install":"npx skills add samber/cc-skills --skill copywriting-hooks","installSafety":"standard package or runtime install path","permissionSurface":"no high-risk permission surface in public metadata","documentation":"Strong README/SKILL.md context","agentOutcomes":"No agent outcome data yet"},"outcome_evidence":{"total":0,"successes":0,"failures":0,"not_relevant":0,"success_rate":null,"recent_success_rate":null,"recent_failure_rate":null,"install_attempts":0,"install_success_rate":null,"risk_blocked":0,"setup_required":0,"avg_output_quality":null,"production_outcomes":0,"last_outcome_at":null,"label":"No agent outcome data yet"},"auto_install":{"allowed":false,"sandbox_required":true,"reason":"Human review or sandbox validation is required before automatic installation."},"best_for":["productivity","agent-skill"],"known_risks":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata"]},"agent_proven":{"version":"agent-proven-v1","score":0,"tier":"unproven","label":"Needs first agent run","summary":"No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"audit":{"score":83,"risk_level":"needs_review","risk_label":"Needs review","warnings":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata"]},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","auto_install_policy":"review","auto_install_allowed":false,"human_review_required":true,"blocked":false,"recommended_action":"Require human approval before installing into a real workspace."},"quality":{"score":70,"label":"Strong"},"supply":{"track":"Coding and developer agents","scenario":"GitHub automation","maintenance":"1d since push","risk":"Needs review"},"alternative_skills":[],"do_not_use_when":["teams that need a vendor-supported SLA","high-compliance environments without internal security review","No OpenAgentSkill engagement data yet","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata","Production credentials, payments, or irreversible account changes without explicit human review"],"agent_contract":{"task_input":"Use copywriting-hooks in an agent workflow","recommended_action":"Require human approval before installing into a real workspace.","install_policy":"review","minimum_review_before_use":["Trust: 82/100 Strong shortlist","Audit: 83/100 Needs review","Safety: 67/100 Review before install","Review repository, license, install command, and permission surface before production use."],"expected_agent_output":{"selected_skill":"samber-copywriting-hooks (copywriting-hooks)","install_command":"npx skills add samber/cc-skills --skill copywriting-hooks","risk_summary":"Needs review; Reviewed with permission notes; Review before production","verification_result":"Report the smallest successful task, files touched, warnings, and any missing setup."}},"outcome_feedback":{"endpoint":"https://www.openagentskill.com/api/agent/outcome","method":"POST","requires_resolve_event_id":true,"event_id_source":"Use install_receipt.outcome_feedback.event_id or feedback.event_id returned by /api/agent/resolve for the current task.","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"payload_template":{"event_id":"<install_receipt.outcome_feedback.event_id or feedback.event_id from /api/agent/resolve>","skill_slug":"samber-copywriting-hooks","task":"Use copywriting-hooks in an agent workflow","agent":"codex","outcome":"success","install_used":true,"risk_blocked":false,"setup_required":false,"task_success":true,"output_quality":4,"error_type":null,"human_review_required":false,"workspace":"sandbox","time_to_useful_ms":120000,"notes":"Report the smallest successful task, setup friction, files touched, and risk notes."}},"endpoints":{"web":"https://www.openagentskill.com/skills/samber-copywriting-hooks","api":"https://www.openagentskill.com/api/agent/skills/samber-copywriting-hooks","audit":"https://www.openagentskill.com/skills/samber-copywriting-hooks/audit","eval":"https://www.openagentskill.com/api/agent/evals?slug=samber-copywriting-hooks&task=Use%20copywriting-hooks%20in%20an%20agent%20workflow&max_risk=medium","resolve":"https://www.openagentskill.com/api/agent/resolve?task=Use%20copywriting-hooks%20in%20an%20agent%20workflow&agent=codex&max_risk=medium","receipt":"https://www.openagentskill.com/api/agent/receipt?task=Use%20copywriting-hooks%20in%20an%20agent%20workflow&agent=codex&max_risk=medium&format=text","install":"https://www.openagentskill.com/api/skills/samber-copywriting-hooks/install","manifest":"https://www.openagentskill.com/api/registry/manifest/samber-copywriting-hooks"}},"machine_metadata":{"version":"openagentskill-agent-metadata-v2","skill":{"slug":"samber-copywriting-hooks","name":"copywriting-hooks","description":"Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead.","category":"productivity","url":"https://www.openagentskill.com/skills/samber-copywriting-hooks","repository":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","github_repo":"samber/cc-skills"},"suited_tasks":["GitHub automation workflows","Claude Code teams","builders willing to evaluate younger projects","Inspect repository metadata","Compare code changes","Write concise engineering summaries","Summarize source material","Adapt tone for channels"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI","OpenAI Agents","CLI"],"install":{"command":"npx skills add samber/cc-skills --skill copywriting-hooks","ready":true,"targets":[{"id":"openagentskill-cli","label":"CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add samber-copywriting-hooks"},{"id":"codex","label":"Codex","kind":"agent-prompt","value":"Install the \"copywriting-hooks\" agent skill from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"claude-code","label":"Claude Code","kind":"agent-prompt","value":"Add \"copywriting-hooks\" as a Claude Code skill from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"cursor","label":"Cursor","kind":"agent-prompt","value":"Turn \"copywriting-hooks\" from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."}],"handoff_url":"https://www.openagentskill.com/api/skills/samber-copywriting-hooks/install","manifest_url":"https://www.openagentskill.com/api/registry/manifest/samber-copywriting-hooks"},"trust":{"score":82,"label":"Strong shortlist","version":"trust-score-v4","install_policy":"human_review_before_install","evidence":{"stars":"203 GitHub stars","repoActivity":"203 stars, 15 forks","lastPushed":"1d since push","license":"MIT","repository":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","install":"npx skills add samber/cc-skills --skill copywriting-hooks","installSafety":"standard package or runtime install path","permissionSurface":"no high-risk permission surface in public metadata","documentation":"Strong README/SKILL.md context","agentOutcomes":"No agent outcome data yet"},"outcome_evidence":{"total":0,"successes":0,"failures":0,"not_relevant":0,"success_rate":null,"recent_success_rate":null,"recent_failure_rate":null,"install_attempts":0,"install_success_rate":null,"risk_blocked":0,"setup_required":0,"avg_output_quality":null,"production_outcomes":0,"last_outcome_at":null,"label":"No agent outcome data yet"},"auto_install":{"allowed":false,"sandbox_required":true,"reason":"Human review or sandbox validation is required before automatic installation."},"best_for":["productivity","agent-skill"],"known_risks":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata"]},"agent_proven":{"version":"agent-proven-v1","score":0,"tier":"unproven","label":"Needs first agent run","summary":"No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"audit":{"score":83,"risk_level":"needs_review","risk_label":"Needs review","warnings":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata"]},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","auto_install_policy":"review","auto_install_allowed":false,"human_review_required":true,"blocked":false,"recommended_action":"Require human approval before installing into a real workspace."},"quality":{"score":70,"label":"Strong"},"supply":{"track":"Coding and developer agents","scenario":"GitHub automation","maintenance":"1d since push","risk":"Needs review"},"alternative_skills":[],"do_not_use_when":["teams that need a vendor-supported SLA","high-compliance environments without internal security review","No OpenAgentSkill engagement data yet","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata","Production credentials, payments, or irreversible account changes without explicit human review"],"agent_contract":{"task_input":"Use copywriting-hooks in an agent workflow","recommended_action":"Require human approval before installing into a real workspace.","install_policy":"review","minimum_review_before_use":["Trust: 82/100 Strong shortlist","Audit: 83/100 Needs review","Safety: 67/100 Review before install","Review repository, license, install command, and permission surface before production use."],"expected_agent_output":{"selected_skill":"samber-copywriting-hooks (copywriting-hooks)","install_command":"npx skills add samber/cc-skills --skill copywriting-hooks","risk_summary":"Needs review; Reviewed with permission notes; Review before production","verification_result":"Report the smallest successful task, files touched, warnings, and any missing setup."}},"outcome_feedback":{"endpoint":"https://www.openagentskill.com/api/agent/outcome","method":"POST","requires_resolve_event_id":true,"event_id_source":"Use install_receipt.outcome_feedback.event_id or feedback.event_id returned by /api/agent/resolve for the current task.","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"payload_template":{"event_id":"<install_receipt.outcome_feedback.event_id or feedback.event_id from /api/agent/resolve>","skill_slug":"samber-copywriting-hooks","task":"Use copywriting-hooks in an agent workflow","agent":"codex","outcome":"success","install_used":true,"risk_blocked":false,"setup_required":false,"task_success":true,"output_quality":4,"error_type":null,"human_review_required":false,"workspace":"sandbox","time_to_useful_ms":120000,"notes":"Report the smallest successful task, setup friction, files touched, and risk notes."}},"endpoints":{"web":"https://www.openagentskill.com/skills/samber-copywriting-hooks","api":"https://www.openagentskill.com/api/agent/skills/samber-copywriting-hooks","audit":"https://www.openagentskill.com/skills/samber-copywriting-hooks/audit","eval":"https://www.openagentskill.com/api/agent/evals?slug=samber-copywriting-hooks&task=Use%20copywriting-hooks%20in%20an%20agent%20workflow&max_risk=medium","resolve":"https://www.openagentskill.com/api/agent/resolve?task=Use%20copywriting-hooks%20in%20an%20agent%20workflow&agent=codex&max_risk=medium","receipt":"https://www.openagentskill.com/api/agent/receipt?task=Use%20copywriting-hooks%20in%20an%20agent%20workflow&agent=codex&max_risk=medium&format=text","install":"https://www.openagentskill.com/api/skills/samber-copywriting-hooks/install","manifest":"https://www.openagentskill.com/api/registry/manifest/samber-copywriting-hooks"}},"supply_profile":{"track":{"slug":"coding","label":"Coding and developer agents","shortLabel":"Coding","description":"Code review, repo analysis, testing, CI, GitHub, DevOps, and developer workflow skills."},"scenario":{"label":"GitHub automation","description":"I need my agent to triage GitHub issues, review pull requests, and summarize repository changes.","useCases":[{"slug":"github-automation","title":"GitHub automation"},{"slug":"content-automation","title":"Content automation"},{"slug":"research-agents","title":"Research agents"}]},"applicableAgents":["Claude Code","OpenAI Agents","CLI","Codex","Cursor"],"install":{"ready":true,"command":"npx skills add samber/cc-skills --skill copywriting-hooks","primaryTarget":"CLI","targetCount":4},"githubQuality":{"stars":203,"starsLabel":"203","forks":15,"license":"MIT","qualityScore":70,"trustScore":82,"auditScore":83},"maintenance":{"status":"fresh","label":"1d since push","daysSincePush":1,"lastPushedAt":"2026-09-05T01:01:11+00:00"},"risk":{"level":"needs_review","label":"Needs review","requiresReview":true,"notes":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata","Needs review"]},"coverageTags":["Coding","GitHub automation","productivity","agent-skill"]},"audit":{"audit_score":83,"risk_level":"needs_review","risk_label":"Needs review","quality_score":70,"trust_score":82,"maintenance_score":100,"security_score":88,"install_score":92,"warnings":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Stars/forks activity: 203 stars, 15 forks; issue activity unavailable in current metadata"]},"quality_signals":{"model":"v2","star_score":16.17,"usage_score":0,"review_score":5.7,"metadata_score":3,"freshness_score":15},"platforms":["Claude Code","OpenAI Agents"],"use_cases":[{"slug":"github-automation","title":"GitHub automation","url":"https://www.openagentskill.com/use-cases/github-automation"},{"slug":"content-automation","title":"Content automation","url":"https://www.openagentskill.com/use-cases/content-automation"},{"slug":"research-agents","title":"Research agents","url":"https://www.openagentskill.com/use-cases/research-agents"},{"slug":"workflow-automation","title":"Workflow automation","url":"https://www.openagentskill.com/use-cases/workflow-automation"}],"stacks":[{"slug":"research-report-agent","title":"Research report agent","url":"https://www.openagentskill.com/collections/research-report-agent"},{"slug":"content-growth-agent","title":"Content growth agent","url":"https://www.openagentskill.com/collections/content-growth-agent"},{"slug":"frontend-product-ui","title":"Frontend and UI","url":"https://www.openagentskill.com/collections/frontend-product-ui"}],"install":"npx skills add samber/cc-skills --skill copywriting-hooks","install_targets":[{"id":"openagentskill-cli","label":"CLI","title":"OpenAgentSkill CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add samber-copywriting-hooks","description":"Resolve policy, run the source installer safely, and report a verified install receipt.","copyLabel":"Copy command"},{"id":"codex","label":"Codex","title":"Codex install prompt","kind":"agent-prompt","value":"Install the \"copywriting-hooks\" agent skill from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Give Codex a repo-aware install prompt when the skill is not available through a local CLI.","copyLabel":"Copy prompt"},{"id":"claude-code","label":"Claude Code","title":"Claude Code skill prompt","kind":"agent-prompt","value":"Add \"copywriting-hooks\" as a Claude Code skill from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Use this prompt to ask Claude Code to add the skill and explain the local activation steps.","copyLabel":"Copy prompt"},{"id":"cursor","label":"Cursor","title":"Cursor rule prompt","kind":"agent-prompt","value":"Turn \"copywriting-hooks\" from https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: Writes opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"samber-copywriting-hooks\",\"task\":\"Install copywriting-hooks\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Use this when installing as Cursor project rules or reusable agent instructions.","copyLabel":"Copy prompt"}],"repository":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","github_repo":"samber/cc-skills","version":"1.0.0","license":"MIT","urls":{"web":"https://www.openagentskill.com/skills/samber-copywriting-hooks","repository":"https://github.com/samber/cc-skills/tree/main/skills/copywriting-hooks","api":"/api/agent/skills/samber-copywriting-hooks","install_api":"/api/skills/samber-copywriting-hooks/install"},"meta":{"created_at":"2026-09-06T07:56:22.293925+00:00","updated_at":"2026-09-06T07:56:22.352747+00:00","agent_friendly":true}}