{"slug":"minhnv0807-02-campaign-brief-global","name":"02-campaign-brief-global","description":"Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`.","long_description":"---\nname: 02-campaign-brief-global\ndescription: \"Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`.\"\nmetadata:\n  version: 1.0.1\n  category: strategy\nlicense: MIT\ntriggers:\n  - \"campaign brief\"\n  - \"creative brief\"\n  - \"launch brief\"\n  - \"product launch brief\"\n  - \"global campaign\"\nrelated:\n  - product-marketing-context-global\n  - 00-marketing-plan-global\n  - 01-content-calendar-global\n  - 04-script-video-global\n  - 09-customer-insight-global\n---\n\n# Global Campaign Brief\n\n> 9-section creative brief: Context, Objectives, Target, Core Message, Creative Direction, Channel System, Timeline, Deliverables, Risks. Auto-triggers downstream skills (script, calendar, ad copy, UGC brief).\n\n---\n\n## Step 0 — Read context file\n\nBefore writing the brief, read `.agents/product-marketing-context-global.md` to load:\n\n- Product, USP, pricing\n- Target region and currency\n- Brand voice & visual identity\n- Existing campaigns and lessons learned\n\nIf the file is missing, ask the user to run `product-marketing-context-global` first.\n\n---\n\n## Information gathering\n\nAsk the user up to 4 questions before starting:\n\n1. **Campaign type?** Product launch / seasonal / brand awareness / clearance sale / re-launch?\n2. **Primary goal?** Revenue [amount] / followers [count] / leads [count] / brand awareness [reach target]?\n3. **Budget and timeframe?** Total budget, campaign duration (in weeks), start date.\n4. **Existing assets?** Brand assets (logo, brand guide)? Testimonials / UGC? Existing customer database? Landing page?\n\n---\n\n## Section 1 — Context\n\n### 1.1 Overview\n\n| Item | Detail |\n|------|--------|\n| Campaign name | [name] |\n| Type | Launch / Seasonal / Awareness / Sales / Re-launch |\n| Brand | [brand name] |\n| Product / service | [short description] |\n| Reason for running | [why now? what is the trigger?] |\n\n### 1.2 Market situation\n\n| Factor | Description |\n|--------|-------------|\n| Industry trend | [current trend] |\n| Customer behaviour this season | [what shifted?] |\n| What competitors are doing | [notable competitor activity] |\n| Opportunity to capture | [market gap] |\n\n### 1.3 Lessons from previous campaigns\n\n| Previous campaign | Result | Lesson |\n|-------------------|--------|--------|\n| [name] | [KPI hit / missed] | [what worked / didn't] |\n\n---\n\n## Section 2 — Objectives\n\n### 2.1 SMART goals\n\n| Type | Goal | Measured by | Deadline |\n|------|------|-------------|----------|\n| Business | [e.g., $50K revenue in 4 weeks] | Revenue, GMV | [date] |\n| Marketing | [e.g., 5,000 messages, CPMess <$5] | Message count, CPMess, ROAS | [date] |\n| Brand | [e.g., reach 2M, +3K followers] | Reach, follower, mentions | [date] |\n\n### 2.2 Detailed KPIs\n\n| KPI | Target | Industry benchmark | Gap |\n|-----|--------|--------------------|-----|\n| CPMess | [amount] | [region benchmark — see foundation skill] | |\n| ROAS | [Nx] | >3x | |\n| CPL | [amount] | [benchmark] | |\n| Reach | [count] | | |\n| Engagement rate | [%] | | |\n| Orders | [count] | | |\n\n> Region note: Benchmarks vary by market. CPMess in the US is typically 3–5x higher than SEA. See `product-marketing-context-global` for region-specific benchmark tables.\n\n---\n\n## Section 3 — Target audience\n\n### 3.1 Customer profile\n\n| Attribute | Primary | Secondary |\n|-----------|---------|-----------|\n| Age range | [range] | [range] |\n| Gender | [male / female / all] | |\n| Region | [country / region] | |\n| Income | [bracket] | |\n| Occupation | [role] | |\n| Primary pain | [biggest problem] | |\n| Desire | [what they want] | |\n| Barrier | [why they have not bought] | |\n| Channels used | [TikTok / Meta / LinkedIn / etc.] | |\n| Influencers | [who / what they trust] | |\n\n### 3.2 Customer insight\n\n> Call skill `09-customer-insight-global` to mine deeper insight.\n\n**Core insight:** [insight statement]\n\n### 3.3 Insight validation checklist\n\nVerify the insight is actually an insight and not just an observation:\n\n| Criterion | Pass | Fail |\n|-----------|------|------|\n| **Specific** — Specific to this audience, not generic? | [ ] | [ ] |\n| **Hidden** — Customer would not say it spontaneously? | [ ] | [ ] |\n| **Actionable** — Can be turned into messaging / creative? | [ ] | [ ] |\n| **Emotional** — Hits emotion, not only logic? | [ ] | [ ] |\n| **True** — Backed by data / observation, not assumption? | [ ] | [ ] |\n\n**Rule:** Must pass at least 4 / 5. Otherwise it is an observation, not an insight. Mine again.\n\n**Distinguish:**\n\n- Observation: \"Women 25–35 care about skincare\" — everyone knows this, nothing new.\n- Insight: \"They buy serum not to have better skin — they buy a moment of self-care after an exhausting day.\" — emotional, actionable for creative.\n\n---\n\n## Section 4 — Core message\n\n### 4.1 Message framework\n\n| Layer | Message | Used for |\n|-------|---------|----------|\n| Tagline | [5–8 words, memorable] | Everywhere — consistent throughout |\n| Key message | [1–2 sentences explaining value] | Website, landing page, lead ads |\n| Supporting message #1 | [proof / feature] | Education content |\n| Supporting message #2 | [proof / feature] | Persuasion content |\n| Supporting message #3 | [proof / feature] | Conversion content |\n\n### 4.2 Tone of voice\n\n| Attribute | Is | Is not |\n|-----------|----|----|\n| Voice | [e.g., friendly, expert] | [e.g., formal, distant] |\n| Language | [e.g., simple, conversational] | [e.g., academic, jargon-heavy] |\n| Emotion | [e.g., confident, reassuring] | [e.g., anxious, pressuring] |\n\n---\n\n## Section 5 — Creative direction\n\n### 5.1 Creative territory\n\n| Item | Detail |\n|------|--------|\n| Visual mood | [e.g., warm, natural, trustworthy — not flashy or fake] |\n| Colour palette | [primary + secondary] |\n| Typography | [heading + body fonts] |\n| Photography style | [e.g., real lifestyle, no stock] |\n| Video style | [e.g., talking head + B-roll, UGC, cinematic] |\n| Do's | [e.g., real customer photos, vertical 9:16] |\n| Don'ts | [e.g., no sad music, no rainbow fonts] |\n\n### 5.2 Key visual\n\n| Element | Description |\n|---------|-------------|\n| Hero image / video | [main visual concept] |\n| Thumbnail style | [description] |\n| Text overlay | [yes / no, style] |\n| Logo placement | [position, size] |\n\n### 5.3 Creative brief by channel\n\n| Channel | Format | Size | Length | Quantity |\n|---------|--------|------|--------|----------|\n| TikTok | Vertical video | 9:16 (1080×1920) | 15–60s | [count] |\n| Instagram (Reels) | Vertical video | 9:16 | 15–30s | [count] |\n| Instagram (feed) | Carousel | 1:1 (1080×1080) | 5–7 slides | [count] |\n| Facebook (feed) | Video + image | 1:1, 4:5 | 15–30s | [count] |\n| LinkedIn (feed) | Image / carousel / video | 1:1, 1.91:1 | 30–90s | [count] |\n| YouTube | Long video + Shorts | 16:9 + 9:16 | 60–600s + 30–60s | [count] |\n| Email | Banner + body | 600px width | -- | [count] |\n| Landing page | Hero + sections | Responsive | -- | 1 |\n\n---\n\n## Section 6 — Channel system\n\n### 6.1 Channels in use\n\n| Channel | Role | Start date | Budget | KPI |\n|---------|------|-----------|--------|-----|\n| TikTok (organic) | Reach + awareness | [date] | [production cost] | View, follower |\n| TikTok (ads) | Message + conversion | [date] | [amount] | CPMess, ROAS |\n| Meta (ads) | Retarget + conversion | [date] | [amount] | CPMess, ROAS |\n| LinkedIn (ads) | B2B reach + lead | [date] | [amount] | CPL, lead quality |\n| Google Ads (Search) | Intent capture | [date] | [amount] | CPL, ROAS |\n| UGC network | Social proof | [date] | [fees] | View, trust |\n| Email | Nurture + offer | [date] | -- | Open rate |\n| Landing page | Conversion | [date] | [build cost] | Conversion rate |\n\n### 6.2 Paid media plan\n\n| Channel | Goal | Audience | Daily budget | Creative | Duration |\n|---------|------|----------|--------------|----------|----------|\n| Meta — Awareness | Reach | Broad, LAL 1–3% | [amount] | 15s hook video | [weeks] |\n| Meta — Conversion | Message / lead | Retarget + Interest | [amount] | Video + carousel | [weeks] |\n| TikTok — Reach | View + message | Broad | [amount] | UGC-style video | [weeks] |\n| Google — Search | Intent capture | Branded + non-brand | [amount] | RSA + sitelinks | [weeks] |\n\n---\n\n## Section 7 — Timeline & phases\n\n### 7.1 Budget split by phase\n\n| Phase | Timeline | % Budget | Goal | Primary channels |\n|-------|---------|----------|------|------------------|\n| Teasing | Week 1 (pre-launch) | 15% | Build curiosity, anticipation | Organic TikTok / IG, email teaser |\n| Soft launch | Week 2 | 20% | Test creative, gather data | Paid ads small budget, UGC |\n| Full launch | Weeks 3–4 | 40% | Scale winning creative, drive orders | Paid ads at full strength, retarget |\n| Sustain | Week 5+ | 25% | Re-engage, retarget, narrow audience | Retarget, email, LINE / WhatsApp nurture |\n\n### 7.2 Detailed timeline\n\n| Date | Activity | Detail | Owner | Status |\n|------|----------|--------|-------|--------|\n| [D-14] | Creative production | Produce video + image assets | [name] | |\n| [D-7] | UGC brief sent | Brief UGC creators | [name] | |\n| [D-5] | Landing page live | Setup + full QA | [name] | |\n| [D-3] | Teasing begins | Organic posts + stories | [name] | |\n| [D-Day] | Official launch | Ads live, blast email, broadcast | [name] | |\n| [D+3] | First data review | Check CPMess, CTR, top creative | [name] | |\n| [D+7] | Optimisation round 1 | Cut weak creative, scale winners | [name] | |\n| [D+14] | Mid-campaign review | Compare vs KPI, adjust | [name] | |\n| [D+21] | Retarget phase | Focus on warm audience retarget | [name] | |\n| [D+28] | Wrap + report | Summary, lessons, next-step proposal | [name] | |\n\n---\n\n## Section 8 — Deliverables & RACI\n\n### 8.1 Deliverables list\n\n| # | Deliverable | Quantity | Deadline | Producer | Approver |\n|---|-------------|----------|----------|----------|----------|\n| 1 | TikTok video (30s) | [count] | [date] | [name] | [name] |\n| 2 | Facebook video (15s) | [count] | [date] | [name] | [name] |\n| 3 | Carousel (5–7 slides) | [count] | [date] | [name] | [name] |\n| 4 | Ad copy (3 variants) | [count] | [date] | [name] | [name] |\n| 5 | Landing page | 1 | [date] | [name] | [name] |\n| 6 | Email templates (welcome + offer) | 2 | [date] | [name] | [name] |\n| 7 | UGC briefs | [count] | [date] | [name] | [name] |\n| 8 | Video scripts | [count] | [date] | [name] | [name] |\n| 9 | Messenger / broadcast content | [count] | [date] | [name] | [name] |\n| 10 | Final campaign report | 1 | [date] | [name] | [name] |\n\n### 8.2 RACI matrix\n\n| Deliverable | Marketing Lead | Content Creator | Designer | Ads Specialist | Founder |\n|-------------|---------------|----------------|----------|---------------|---------|\n| Campaign brief | **R** | I | I | I | **A** |\n| Creative production | A | **R** | **R** | C | I |\n| Ad copy | A | **R** | I | C | I |\n| Ad setup | A | I | I | **R** | I |\n| Landing page | A | C | **R** | C | I |\n| UGC coordination | **R** | C | I | I | I |\n| Daily optimisation | A | I | I | **R** | I |\n| Final report | **R** | C | I | C | **A** |\n\n**RACI legend:**\n\n- **R** (Responsible): Does the work\n- **A** (Accountable): Owns the outcome, signs off\n- **C** (Consulted): Gives input before the work\n- **I** (Informed): Receives the result\n\n---\n\n## Section 9 — Risks & mitigation\n\n### 9.1 Campaign risk table\n\n| Risk | Probability | Impact | Severity | Mitigation | Warning trigger |\n|------|------------|--------|----------|-----------|-----------------|\n| CPMess >50% above ","tagline":"Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'b","category":"research","tags":["agent-skill"],"author":"minhnv0807","verified":false,"attribution":{"status":"registry_indexed","statusLabel":"Registry indexed","shortLabel":"REGISTRY INDEXED","sourceLabel":"github fast track","sourceDetail":"minhnv0807/ai-business-skills","creatorName":"minhnv0807","creatorUrl":"https://github.com/minhnv0807","sourceUrl":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","indexedBy":"OpenAgentSkill community index","claimUrl":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global#claim-this-skill","claimCta":"Claim this skill","trustNote":"This listing was indexed from public sources and is not marked official until a maintainer claim is approved.","publicNote":"Attribution links to the public repository or creator profile. Creators can claim the listing to update ownership signals."},"stats":{"stars":566,"forks":224,"verified_installs":0,"successful_runs":0,"total_outcomes":0,"rating":0,"review_count":0,"quality_score":42.38},"quality":{"score":74,"tier":"strong","label":"Strong","summary":"Solid option that is likely worth shortlisting for production workflows.","signals":[{"label":"GitHub stars","value":"566","tone":"positive"},{"label":"Freshness","value":"21d ago","tone":"positive"},{"label":"Install ready","value":"Yes","tone":"positive"},{"label":"License","value":"MIT","tone":"neutral"}],"warnings":[]},"trust":{"version":"trust-score-v5","score":72,"base_score":80,"outcome_confidence":0,"tier":"review","label":"Sandbox only","summary":"Useful candidate with missing or mixed trust signals. Keep it in an isolated workspace until the outcome loop proves task fit.","recommendedAction":"Run only in a sandbox and compare close alternatives before using it for real work.","decision":{"install_policy":"human_review_before_install","auto_install_allowed":false,"human_review_required":true,"sandbox_first":true,"agent_action":"Compare alternatives before installing.","reasoning":["72/100 Trust Score v5","80/100 Trust Score v4 baseline","Needs more real agent outcomes before unattended install","Install path is available","Review before production"],"review_required_when":["The workspace contains production secrets, payments, private customer data, or irreversible actions.","The install command requests shell, network, credential, database, or broad filesystem access.","Outcome evidence is missing, recently failed, or required human review.","Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace"]},"dimensions":[{"id":"github_adoption","label":"GitHub adoption","score":76,"weight":0.13,"status":"info","detail":"566 GitHub stars"},{"id":"repo_activity","label":"Stars/forks activity","score":71,"weight":0.08,"status":"info","detail":"566 stars, 224 forks; issue activity unavailable in current metadata"},{"id":"maintenance","label":"Recent maintenance","score":100,"weight":0.14,"status":"pass","detail":"21d since push"},{"id":"license","label":"License clarity","score":86,"weight":0.09,"status":"pass","detail":"MIT"},{"id":"documentation","label":"README/SKILL.md completeness","score":76,"weight":0.14,"status":"info","detail":"Public metadata needs stronger README/SKILL.md context"},{"id":"dependency_risk","label":"Dependency/runtime risk","score":82,"weight":0.12,"status":"pass","detail":"database surface"},{"id":"installability","label":"Install availability","score":92,"weight":0.1,"status":"pass","detail":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"},{"id":"install_safety","label":"Install command safety","score":92,"weight":0.1,"status":"pass","detail":"standard package or runtime install path"},{"id":"permission_surface","label":"Permission surface","score":60,"weight":0.07,"status":"warn","detail":"filesystem or document access, network or browser access"},{"id":"repository","label":"Repository evidence","score":86,"weight":0.04,"status":"pass","detail":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global"},{"id":"review_status","label":"Review status","score":88,"weight":0.05,"status":"pass","detail":"AI review data available"},{"id":"agent_outcomes","label":"Agent Proven outcomes","score":54,"weight":0.13,"status":"info","detail":"No agent outcome data yet"}],"checks":[{"status":"info","label":"GitHub adoption","detail":"566 GitHub stars"},{"status":"info","label":"Stars/forks activity","detail":"566 stars, 224 forks; issue activity unavailable in current metadata"},{"status":"pass","label":"Recent maintenance","detail":"21d since push"},{"status":"pass","label":"License clarity","detail":"MIT"},{"status":"info","label":"README/SKILL.md completeness","detail":"Public metadata needs stronger README/SKILL.md context"},{"status":"pass","label":"Dependency/runtime risk","detail":"database surface"},{"status":"pass","label":"Install availability","detail":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"},{"status":"pass","label":"Install command safety","detail":"standard package or runtime install path"},{"status":"warn","label":"Permission surface","detail":"filesystem or document access, network or browser access"},{"status":"pass","label":"Repository evidence","detail":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global"},{"status":"pass","label":"Review status","detail":"AI review data available"},{"status":"info","label":"Agent Proven outcomes","detail":"No agent outcome data yet"},{"status":"warn","label":"Ownership","detail":"No approved owner claim yet"},{"status":"info","label":"OpenAgentSkill usage","detail":"No local usage activity yet"},{"status":"info","label":"Agent outcomes","detail":"No agent outcome data yet"}],"strengths":["AI review approved","Install path is available","Repository evidence is available","Recently maintained repository","Meaningful GitHub adoption signal","Install command has no obvious high-risk pattern","Outcome loop is ready but needs first real agent run"],"warnings":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access","No real agent outcome reports yet","Human review required before unattended installation"],"evidence":{"stars":"566 GitHub stars","repoActivity":"566 stars, 224 forks","lastPushed":"21d since push","license":"MIT","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","install":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","installSafety":"standard package or runtime install path","permissionSurface":"filesystem or document access, network or browser access","documentation":"Usable metadata, review docs","agentOutcomes":"No agent outcome data yet","agentProvenScore":0,"outcomeConfidence":"0%","installPolicy":"human_review_before_install"},"installReadiness":{"ready":true,"command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","policy":"human_review_before_install","label":"Human review before install","notes":["Install path is available","Repository evidence is available","License is declared","No Agent Proven outcome evidence yet","21d since push","Financial domain: human review is required before use in a live investment workflow.","Trust Score v5 requires review or sandbox-only use before install."]},"agentCompatibility":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"riskSummary":{"level":"medium","label":"Review before production","notes":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"outcomeEvidence":{"total":0,"successes":0,"failures":0,"notRelevant":0,"successRate":null,"installAttempts":0,"riskBlocked":0,"setupRequired":0,"installSuccessRate":null,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"recentSuccessRate":null,"recentFailureRate":null,"uniqueAgents":0,"agentProvenScore":0,"agentProvenLabel":"Needs first agent run","lastOutcomeAt":null,"label":"No agent outcome data yet"},"autoInstall":{"allowed":false,"sandboxRequired":true,"policy":"human_review_before_install","reason":"Compare alternatives before installing."},"outcome_loop":{"version":"openagentskill-agent-outcome-v4","required_after_install":true,"endpoint":"/api/agent/outcome","method":"POST","event_id_source":"feedback.event_id, install_receipt.resolve_event_id, or decision_packet.outcome_feedback.event_id","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"required_fields":["event_id","skill_slug","task"],"quality_fields":["task_success","output_quality","error_type","human_review_required","used_in_production","workspace","evidence_url","time_to_useful_ms","source_version"],"ranking_inputs_updated":["Trust Score v5 outcome confidence","Agent Proven Score","Resolve ranking task-fit evidence","Skill detail machine-readable metadata","Outcome leaderboard"]},"agent_contract":{"suited_tasks":["research","agent-skill"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"install_command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","trust_score":72,"trust_version":"trust-score-v5","risk_level":"medium","do_not_use_when":["Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace","Autonomous investment, trading, tax, or suitability decisions without a qualified human review"],"before_install":["Read the audit page and machine-readable metadata.","Confirm the install command, license, and permission surface fit the workspace.","Get explicit human approval or choose an alternative before installing."],"after_run":["Report the outcome to /api/agent/outcome using the resolve event id.","Include output_quality, workspace, human_review_required, and evidence_url when available.","Re-resolve before broad production rollout."]},"bestFor":["research","agent-skill"],"doNotUseFor":["Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace","Autonomous investment, trading, tax, or suitability decisions without a qualified human review"],"knownRisks":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"],"backward_compatible":{"trust_score_v4":{"version":"trust-score-v4","score":80,"tier":"strong","label":"Strong shortlist","summary":"Good trust signals with a few areas worth checking before rollout."}}},"trust_score_v5":{"version":"trust-score-v5","score":72,"base_score":80,"outcome_confidence":0,"tier":"review","label":"Sandbox only","summary":"Useful candidate with missing or mixed trust signals. Keep it in an isolated workspace until the outcome loop proves task fit.","recommendedAction":"Run only in a sandbox and compare close alternatives before using it for real work.","decision":{"install_policy":"human_review_before_install","auto_install_allowed":false,"human_review_required":true,"sandbox_first":true,"agent_action":"Compare alternatives before installing.","reasoning":["72/100 Trust Score v5","80/100 Trust Score v4 baseline","Needs more real agent outcomes before unattended install","Install path is available","Review before production"],"review_required_when":["The workspace contains production secrets, payments, private customer data, or irreversible actions.","The install command requests shell, network, credential, database, or broad filesystem access.","Outcome evidence is missing, recently failed, or required human review.","Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace"]},"dimensions":[{"id":"github_adoption","label":"GitHub adoption","score":76,"weight":0.13,"status":"info","detail":"566 GitHub stars"},{"id":"repo_activity","label":"Stars/forks activity","score":71,"weight":0.08,"status":"info","detail":"566 stars, 224 forks; issue activity unavailable in current metadata"},{"id":"maintenance","label":"Recent maintenance","score":100,"weight":0.14,"status":"pass","detail":"21d since push"},{"id":"license","label":"License clarity","score":86,"weight":0.09,"status":"pass","detail":"MIT"},{"id":"documentation","label":"README/SKILL.md completeness","score":76,"weight":0.14,"status":"info","detail":"Public metadata needs stronger README/SKILL.md context"},{"id":"dependency_risk","label":"Dependency/runtime risk","score":82,"weight":0.12,"status":"pass","detail":"database surface"},{"id":"installability","label":"Install availability","score":92,"weight":0.1,"status":"pass","detail":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"},{"id":"install_safety","label":"Install command safety","score":92,"weight":0.1,"status":"pass","detail":"standard package or runtime install path"},{"id":"permission_surface","label":"Permission surface","score":60,"weight":0.07,"status":"warn","detail":"filesystem or document access, network or browser access"},{"id":"repository","label":"Repository evidence","score":86,"weight":0.04,"status":"pass","detail":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global"},{"id":"review_status","label":"Review status","score":88,"weight":0.05,"status":"pass","detail":"AI review data available"},{"id":"agent_outcomes","label":"Agent Proven outcomes","score":54,"weight":0.13,"status":"info","detail":"No agent outcome data yet"}],"checks":[{"status":"info","label":"GitHub adoption","detail":"566 GitHub stars"},{"status":"info","label":"Stars/forks activity","detail":"566 stars, 224 forks; issue activity unavailable in current metadata"},{"status":"pass","label":"Recent maintenance","detail":"21d since push"},{"status":"pass","label":"License clarity","detail":"MIT"},{"status":"info","label":"README/SKILL.md completeness","detail":"Public metadata needs stronger README/SKILL.md context"},{"status":"pass","label":"Dependency/runtime risk","detail":"database surface"},{"status":"pass","label":"Install availability","detail":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"},{"status":"pass","label":"Install command safety","detail":"standard package or runtime install path"},{"status":"warn","label":"Permission surface","detail":"filesystem or document access, network or browser access"},{"status":"pass","label":"Repository evidence","detail":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global"},{"status":"pass","label":"Review status","detail":"AI review data available"},{"status":"info","label":"Agent Proven outcomes","detail":"No agent outcome data yet"},{"status":"warn","label":"Ownership","detail":"No approved owner claim yet"},{"status":"info","label":"OpenAgentSkill usage","detail":"No local usage activity yet"},{"status":"info","label":"Agent outcomes","detail":"No agent outcome data yet"}],"strengths":["AI review approved","Install path is available","Repository evidence is available","Recently maintained repository","Meaningful GitHub adoption signal","Install command has no obvious high-risk pattern","Outcome loop is ready but needs first real agent run"],"warnings":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access","No real agent outcome reports yet","Human review required before unattended installation"],"evidence":{"stars":"566 GitHub stars","repoActivity":"566 stars, 224 forks","lastPushed":"21d since push","license":"MIT","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","install":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","installSafety":"standard package or runtime install path","permissionSurface":"filesystem or document access, network or browser access","documentation":"Usable metadata, review docs","agentOutcomes":"No agent outcome data yet","agentProvenScore":0,"outcomeConfidence":"0%","installPolicy":"human_review_before_install"},"installReadiness":{"ready":true,"command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","policy":"human_review_before_install","label":"Human review before install","notes":["Install path is available","Repository evidence is available","License is declared","No Agent Proven outcome evidence yet","21d since push","Financial domain: human review is required before use in a live investment workflow.","Trust Score v5 requires review or sandbox-only use before install."]},"agentCompatibility":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"riskSummary":{"level":"medium","label":"Review before production","notes":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"outcomeEvidence":{"total":0,"successes":0,"failures":0,"notRelevant":0,"successRate":null,"installAttempts":0,"riskBlocked":0,"setupRequired":0,"installSuccessRate":null,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"recentSuccessRate":null,"recentFailureRate":null,"uniqueAgents":0,"agentProvenScore":0,"agentProvenLabel":"Needs first agent run","lastOutcomeAt":null,"label":"No agent outcome data yet"},"autoInstall":{"allowed":false,"sandboxRequired":true,"policy":"human_review_before_install","reason":"Compare alternatives before installing."},"outcome_loop":{"version":"openagentskill-agent-outcome-v4","required_after_install":true,"endpoint":"/api/agent/outcome","method":"POST","event_id_source":"feedback.event_id, install_receipt.resolve_event_id, or decision_packet.outcome_feedback.event_id","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"required_fields":["event_id","skill_slug","task"],"quality_fields":["task_success","output_quality","error_type","human_review_required","used_in_production","workspace","evidence_url","time_to_useful_ms","source_version"],"ranking_inputs_updated":["Trust Score v5 outcome confidence","Agent Proven Score","Resolve ranking task-fit evidence","Skill detail machine-readable metadata","Outcome leaderboard"]},"agent_contract":{"suited_tasks":["research","agent-skill"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"install_command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","trust_score":72,"trust_version":"trust-score-v5","risk_level":"medium","do_not_use_when":["Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace","Autonomous investment, trading, tax, or suitability decisions without a qualified human review"],"before_install":["Read the audit page and machine-readable metadata.","Confirm the install command, license, and permission surface fit the workspace.","Get explicit human approval or choose an alternative before installing."],"after_run":["Report the outcome to /api/agent/outcome using the resolve event id.","Include output_quality, workspace, human_review_required, and evidence_url when available.","Re-resolve before broad production rollout."]},"bestFor":["research","agent-skill"],"doNotUseFor":["Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace","Autonomous investment, trading, tax, or suitability decisions without a qualified human review"],"knownRisks":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"],"backward_compatible":{"trust_score_v4":{"version":"trust-score-v4","score":80,"tier":"strong","label":"Strong shortlist","summary":"Good trust signals with a few areas worth checking before rollout."}}},"trust_score_v4":{"version":"trust-score-v4","score":80,"tier":"strong","label":"Strong shortlist","summary":"Good trust signals with a few areas worth checking before rollout.","recommendedAction":"Test in a sandbox workflow and compare its install path with close alternatives.","dimensions":[{"id":"github_adoption","label":"GitHub adoption","score":76,"weight":0.13,"status":"info","detail":"566 GitHub stars"},{"id":"repo_activity","label":"Stars/forks activity","score":71,"weight":0.08,"status":"info","detail":"566 stars, 224 forks; issue activity unavailable in current metadata"},{"id":"maintenance","label":"Recent maintenance","score":100,"weight":0.14,"status":"pass","detail":"21d since push"},{"id":"license","label":"License clarity","score":86,"weight":0.09,"status":"pass","detail":"MIT"},{"id":"documentation","label":"README/SKILL.md completeness","score":76,"weight":0.14,"status":"info","detail":"Public metadata needs stronger README/SKILL.md context"},{"id":"dependency_risk","label":"Dependency/runtime risk","score":82,"weight":0.12,"status":"pass","detail":"database surface"},{"id":"installability","label":"Install availability","score":92,"weight":0.1,"status":"pass","detail":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"},{"id":"install_safety","label":"Install command safety","score":92,"weight":0.1,"status":"pass","detail":"standard package or runtime install path"},{"id":"permission_surface","label":"Permission surface","score":60,"weight":0.07,"status":"warn","detail":"filesystem or document access, network or browser access"},{"id":"repository","label":"Repository evidence","score":86,"weight":0.04,"status":"pass","detail":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global"},{"id":"review_status","label":"Review status","score":88,"weight":0.05,"status":"pass","detail":"AI review data available"},{"id":"agent_outcomes","label":"Agent Proven outcomes","score":54,"weight":0.13,"status":"info","detail":"No agent outcome data yet"}],"checks":[{"status":"info","label":"GitHub adoption","detail":"566 GitHub stars"},{"status":"info","label":"Stars/forks activity","detail":"566 stars, 224 forks; issue activity unavailable in current metadata"},{"status":"pass","label":"Recent maintenance","detail":"21d since push"},{"status":"pass","label":"License clarity","detail":"MIT"},{"status":"info","label":"README/SKILL.md completeness","detail":"Public metadata needs stronger README/SKILL.md context"},{"status":"pass","label":"Dependency/runtime risk","detail":"database surface"},{"status":"pass","label":"Install availability","detail":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"},{"status":"pass","label":"Install command safety","detail":"standard package or runtime install path"},{"status":"warn","label":"Permission surface","detail":"filesystem or document access, network or browser access"},{"status":"pass","label":"Repository evidence","detail":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global"},{"status":"pass","label":"Review status","detail":"AI review data available"},{"status":"info","label":"Agent Proven outcomes","detail":"No agent outcome data yet"},{"status":"warn","label":"Ownership","detail":"No approved owner claim yet"},{"status":"info","label":"OpenAgentSkill usage","detail":"No local usage activity yet"},{"status":"info","label":"Agent outcomes","detail":"No agent outcome data yet"}],"strengths":["AI review approved","Install path is available","Repository evidence is available","Recently maintained repository","Meaningful GitHub adoption signal","Install command has no obvious high-risk pattern"],"warnings":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"],"evidence":{"stars":"566 GitHub stars","repoActivity":"566 stars, 224 forks","lastPushed":"21d since push","license":"MIT","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","install":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","installSafety":"standard package or runtime install path","permissionSurface":"filesystem or document access, network or browser access","documentation":"Usable metadata, review docs","agentOutcomes":"No agent outcome data yet"},"installReadiness":{"ready":true,"command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","policy":"human_review_before_install","label":"Human review before install","notes":["Install path is available","Repository evidence is available","License is declared","No Agent Proven outcome evidence yet","21d since push","Financial domain: human review is required before use in a live investment workflow."]},"agentCompatibility":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"riskSummary":{"level":"medium","label":"Review before production","notes":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"outcomeEvidence":{"total":0,"successes":0,"failures":0,"notRelevant":0,"successRate":null,"installAttempts":0,"riskBlocked":0,"setupRequired":0,"installSuccessRate":null,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"recentSuccessRate":null,"recentFailureRate":null,"uniqueAgents":0,"agentProvenScore":0,"agentProvenLabel":"Needs first agent run","lastOutcomeAt":null,"label":"No agent outcome data yet"},"autoInstall":{"allowed":false,"sandboxRequired":true,"policy":"human_review_before_install","reason":"Human review or sandbox validation is required before automatic installation."},"bestFor":["research","agent-skill"],"doNotUseFor":["Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace","Autonomous investment, trading, tax, or suitability decisions without a qualified human review"],"knownRisks":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"agent_proven":{"version":"agent-proven-v1","score":0,"tier":"unproven","label":"Needs first agent run","summary":"No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"outcome_stats":null,"safety":{"score":63,"level":"review_before_install","label":"Review before install","safety_tier":{"tier":"reviewed","label":"Reviewed with permission notes","badge":"REVIEWED","summary":"Usable candidate, but the agent should surface permission and audit notes before installation.","recommended_action":"Require human approval before installing into a real workspace.","auto_install_policy":"review","reasons":["Permission surface may require sandboxing","63/100 agent safety score"]},"auto_install_allowed":false,"human_review_required":true,"blocked":false,"audit_risk":"needs_review","permission_hints":[{"id":"network","label":"Network access","reason":"Skill likely fetches remote pages, APIs, repositories, or external services.","severity":"medium"},{"id":"filesystem","label":"Filesystem access","reason":"Skill may read or write project files, documents, generated artifacts, or local workspace state.","severity":"medium"},{"id":"database","label":"Database access","reason":"Skill may inspect schemas, query databases, or work with persistent stores.","severity":"medium"}],"policy_warnings":["Permission surface may require sandboxing"],"constraints_applied":{"max_risk":"medium","needs_install_command":true,"min_stars":0}},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","badge":"REVIEWED","auto_install_policy":"review","auto_install_allowed":false,"blocked":false,"human_review_required":true,"recommended_action":"Require human approval before installing into a real workspace.","reasons":["Permission surface may require sandboxing","63/100 agent safety score"]},"eval":{"version":"openagentskill-skill-eval-v1","status":"review","score":76,"risk_level":"medium","decision":{"recommendation":"manual_review","reason":"Require human approval before installing into a real workspace.","auto_install_allowed":false,"policy":"review","human_review_required":true},"blockers":[],"warnings":["Trust score: Good trust signals with a few areas worth checking before rollout.","Audit score: Needs review","Agent safety gate: Usable candidate, but the agent should surface permission and audit notes before installation.","README/SKILL.md completeness: Public metadata needs stronger README/SKILL.md context","Permission surface: filesystem or document access, network or browser access","Permission surface may require sandboxing","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access"],"validation_plan":["Inspect repository, README/SKILL.md, license, and recent commits before production use.","Install in an isolated workspace or sandbox with no production secrets available.","Run the smallest representative task and record files touched, commands run, network access, and outputs.","Compare the selected skill against at least one alternative when the eval status is review or failed.","Promote only after the agent reports a successful verification result and unresolved warnings are accepted."],"checks":[{"id":"task_fit","label":"Task fit","status":"pass","score":84,"required_for_auto_install":true,"detail":"Task wording matches this skill metadata.","evidence":["Evaluate 02-campaign-brief-global before installing it in an agent workflow","research","Research agents workflows; Claude Code teams; teams that value GitHub adoption signals"]},{"id":"install_path","label":"Install path","status":"pass","score":92,"required_for_auto_install":true,"detail":"Install handoff is available.","evidence":["npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"]},{"id":"install_safety","label":"Install command safety","status":"pass","score":92,"required_for_auto_install":true,"detail":"standard package or runtime install path","evidence":["npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global"]},{"id":"trust_score","label":"Trust score","status":"warn","score":80,"required_for_auto_install":true,"detail":"Good trust signals with a few areas worth checking before rollout.","evidence":["Strong shortlist","566 GitHub stars","MIT"]},{"id":"audit_score","label":"Audit score","status":"warn","score":83,"required_for_auto_install":true,"detail":"Needs review","evidence":["Permission surface may require sandboxing"]},{"id":"agent_safety_gate","label":"Agent safety gate","status":"warn","score":63,"required_for_auto_install":true,"detail":"Usable candidate, but the agent should surface permission and audit notes before installation.","evidence":["Require human approval before installing into a real workspace.","Permission surface may require sandboxing"]},{"id":"readme_skillmd_completeness","label":"README/SKILL.md completeness","status":"warn","score":76,"required_for_auto_install":false,"detail":"Public metadata needs stronger README/SKILL.md context","evidence":["Usable metadata, review docs"]},{"id":"license_clarity","label":"License clarity","status":"pass","score":86,"required_for_auto_install":true,"detail":"MIT","evidence":["MIT"]},{"id":"recent_maintenance","label":"Recent maintenance","status":"pass","score":100,"required_for_auto_install":false,"detail":"21d since push","evidence":["21d since push"]},{"id":"permission_surface","label":"Permission surface","status":"warn","score":60,"required_for_auto_install":true,"detail":"filesystem or document access, network or browser access","evidence":["Network access: medium","Filesystem access: medium","Database access: medium"]},{"id":"alternatives","label":"Alternatives available","status":"info","score":55,"required_for_auto_install":false,"detail":"No close alternatives were found in the current shortlist.","evidence":[]}],"endpoints":{"web":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global/evals","api":"/api/agent/evals?slug=minhnv0807-02-campaign-brief-global","text":"/api/agent/evals?slug=minhnv0807-02-campaign-brief-global&format=text"}},"agent_readable_metadata":{"version":"openagentskill-agent-metadata-v2","skill":{"slug":"minhnv0807-02-campaign-brief-global","name":"02-campaign-brief-global","description":"Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`.","category":"research","url":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","github_repo":"minhnv0807/ai-business-skills"},"suited_tasks":["Research agents workflows","Claude Code teams","teams that value GitHub adoption signals","Search sources","Extract claims","Synthesize findings","Retrieve market data","Compare financial signals"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI","CLI"],"install":{"command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","ready":true,"targets":[{"id":"openagentskill-cli","label":"CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add minhnv0807-02-campaign-brief-global"},{"id":"codex","label":"Codex","kind":"agent-prompt","value":"Install the \"02-campaign-brief-global\" agent skill from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"claude-code","label":"Claude Code","kind":"agent-prompt","value":"Add \"02-campaign-brief-global\" as a Claude Code skill from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"cursor","label":"Cursor","kind":"agent-prompt","value":"Turn \"02-campaign-brief-global\" from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."}],"handoff_url":"https://www.openagentskill.com/api/skills/minhnv0807-02-campaign-brief-global/install","manifest_url":"https://www.openagentskill.com/api/registry/manifest/minhnv0807-02-campaign-brief-global"},"trust":{"score":80,"label":"Strong shortlist","version":"trust-score-v4","install_policy":"human_review_before_install","evidence":{"stars":"566 GitHub stars","repoActivity":"566 stars, 224 forks","lastPushed":"21d since push","license":"MIT","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","install":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","installSafety":"standard package or runtime install path","permissionSurface":"filesystem or document access, network or browser access","documentation":"Usable metadata, review docs","agentOutcomes":"No agent outcome data yet"},"outcome_evidence":{"total":0,"successes":0,"failures":0,"not_relevant":0,"success_rate":null,"recent_success_rate":null,"recent_failure_rate":null,"install_attempts":0,"install_success_rate":null,"risk_blocked":0,"setup_required":0,"avg_output_quality":null,"production_outcomes":0,"last_outcome_at":null,"label":"No agent outcome data yet"},"auto_install":{"allowed":false,"sandbox_required":true,"reason":"Human review or sandbox validation is required before automatic installation."},"best_for":["research","agent-skill"],"known_risks":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"agent_proven":{"version":"agent-proven-v1","score":0,"tier":"unproven","label":"Needs first agent run","summary":"No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"audit":{"score":83,"risk_level":"needs_review","risk_label":"Needs review","warnings":["Permission surface may require sandboxing","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","auto_install_policy":"review","auto_install_allowed":false,"human_review_required":true,"blocked":false,"recommended_action":"Require human approval before installing into a real workspace."},"quality":{"score":74,"label":"Strong"},"supply":{"track":"Research and knowledge work","scenario":"Research agents","maintenance":"21d since push","risk":"Needs review"},"alternative_skills":[],"do_not_use_when":["teams that need a vendor-supported SLA","high-compliance environments without internal security review","No OpenAgentSkill engagement data yet","Permission surface may require sandboxing","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access"],"agent_contract":{"task_input":"Use 02-campaign-brief-global in an agent workflow","recommended_action":"Require human approval before installing into a real workspace.","install_policy":"review","minimum_review_before_use":["Trust: 80/100 Strong shortlist","Audit: 83/100 Needs review","Safety: 63/100 Review before install","Review repository, license, install command, and permission surface before production use."],"expected_agent_output":{"selected_skill":"minhnv0807-02-campaign-brief-global (02-campaign-brief-global)","install_command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","risk_summary":"Needs review; Reviewed with permission notes; Review before production","verification_result":"Report the smallest successful task, files touched, warnings, and any missing setup."}},"outcome_feedback":{"endpoint":"https://www.openagentskill.com/api/agent/outcome","method":"POST","requires_resolve_event_id":true,"event_id_source":"Use install_receipt.outcome_feedback.event_id or feedback.event_id returned by /api/agent/resolve for the current task.","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"payload_template":{"event_id":"<install_receipt.outcome_feedback.event_id or feedback.event_id from /api/agent/resolve>","skill_slug":"minhnv0807-02-campaign-brief-global","task":"Use 02-campaign-brief-global in an agent workflow","agent":"codex","outcome":"success","install_used":true,"risk_blocked":false,"setup_required":false,"task_success":true,"output_quality":4,"error_type":null,"human_review_required":false,"workspace":"sandbox","time_to_useful_ms":120000,"notes":"Report the smallest successful task, setup friction, files touched, and risk notes."}},"endpoints":{"web":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global","api":"https://www.openagentskill.com/api/agent/skills/minhnv0807-02-campaign-brief-global","audit":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global/audit","eval":"https://www.openagentskill.com/api/agent/evals?slug=minhnv0807-02-campaign-brief-global&task=Use%2002-campaign-brief-global%20in%20an%20agent%20workflow&max_risk=medium","resolve":"https://www.openagentskill.com/api/agent/resolve?task=Use%2002-campaign-brief-global%20in%20an%20agent%20workflow&agent=codex&max_risk=medium","receipt":"https://www.openagentskill.com/api/agent/receipt?task=Use%2002-campaign-brief-global%20in%20an%20agent%20workflow&agent=codex&max_risk=medium&format=text","install":"https://www.openagentskill.com/api/skills/minhnv0807-02-campaign-brief-global/install","manifest":"https://www.openagentskill.com/api/registry/manifest/minhnv0807-02-campaign-brief-global"}},"machine_metadata":{"version":"openagentskill-agent-metadata-v2","skill":{"slug":"minhnv0807-02-campaign-brief-global","name":"02-campaign-brief-global","description":"Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`.","category":"research","url":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","github_repo":"minhnv0807/ai-business-skills"},"suited_tasks":["Research agents workflows","Claude Code teams","teams that value GitHub adoption signals","Search sources","Extract claims","Synthesize findings","Retrieve market data","Compare financial signals"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI","CLI"],"install":{"command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","ready":true,"targets":[{"id":"openagentskill-cli","label":"CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add minhnv0807-02-campaign-brief-global"},{"id":"codex","label":"Codex","kind":"agent-prompt","value":"Install the \"02-campaign-brief-global\" agent skill from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"claude-code","label":"Claude Code","kind":"agent-prompt","value":"Add \"02-campaign-brief-global\" as a Claude Code skill from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"cursor","label":"Cursor","kind":"agent-prompt","value":"Turn \"02-campaign-brief-global\" from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."}],"handoff_url":"https://www.openagentskill.com/api/skills/minhnv0807-02-campaign-brief-global/install","manifest_url":"https://www.openagentskill.com/api/registry/manifest/minhnv0807-02-campaign-brief-global"},"trust":{"score":80,"label":"Strong shortlist","version":"trust-score-v4","install_policy":"human_review_before_install","evidence":{"stars":"566 GitHub stars","repoActivity":"566 stars, 224 forks","lastPushed":"21d since push","license":"MIT","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","install":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","installSafety":"standard package or runtime install path","permissionSurface":"filesystem or document access, network or browser access","documentation":"Usable metadata, review docs","agentOutcomes":"No agent outcome data yet"},"outcome_evidence":{"total":0,"successes":0,"failures":0,"not_relevant":0,"success_rate":null,"recent_success_rate":null,"recent_failure_rate":null,"install_attempts":0,"install_success_rate":null,"risk_blocked":0,"setup_required":0,"avg_output_quality":null,"production_outcomes":0,"last_outcome_at":null,"label":"No agent outcome data yet"},"auto_install":{"allowed":false,"sandbox_required":true,"reason":"Human review or sandbox validation is required before automatic installation."},"best_for":["research","agent-skill"],"known_risks":["Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"agent_proven":{"version":"agent-proven-v1","score":0,"tier":"unproven","label":"Needs first agent run","summary":"No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"audit":{"score":83,"risk_level":"needs_review","risk_label":"Needs review","warnings":["Permission surface may require sandboxing","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","auto_install_policy":"review","auto_install_allowed":false,"human_review_required":true,"blocked":false,"recommended_action":"Require human approval before installing into a real workspace."},"quality":{"score":74,"label":"Strong"},"supply":{"track":"Research and knowledge work","scenario":"Research agents","maintenance":"21d since push","risk":"Needs review"},"alternative_skills":[],"do_not_use_when":["teams that need a vendor-supported SLA","high-compliance environments without internal security review","No OpenAgentSkill engagement data yet","Permission surface may require sandboxing","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access"],"agent_contract":{"task_input":"Use 02-campaign-brief-global in an agent workflow","recommended_action":"Require human approval before installing into a real workspace.","install_policy":"review","minimum_review_before_use":["Trust: 80/100 Strong shortlist","Audit: 83/100 Needs review","Safety: 63/100 Review before install","Review repository, license, install command, and permission surface before production use."],"expected_agent_output":{"selected_skill":"minhnv0807-02-campaign-brief-global (02-campaign-brief-global)","install_command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","risk_summary":"Needs review; Reviewed with permission notes; Review before production","verification_result":"Report the smallest successful task, files touched, warnings, and any missing setup."}},"outcome_feedback":{"endpoint":"https://www.openagentskill.com/api/agent/outcome","method":"POST","requires_resolve_event_id":true,"event_id_source":"Use install_receipt.outcome_feedback.event_id or feedback.event_id returned by /api/agent/resolve for the current task.","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"payload_template":{"event_id":"<install_receipt.outcome_feedback.event_id or feedback.event_id from /api/agent/resolve>","skill_slug":"minhnv0807-02-campaign-brief-global","task":"Use 02-campaign-brief-global in an agent workflow","agent":"codex","outcome":"success","install_used":true,"risk_blocked":false,"setup_required":false,"task_success":true,"output_quality":4,"error_type":null,"human_review_required":false,"workspace":"sandbox","time_to_useful_ms":120000,"notes":"Report the smallest successful task, setup friction, files touched, and risk notes."}},"endpoints":{"web":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global","api":"https://www.openagentskill.com/api/agent/skills/minhnv0807-02-campaign-brief-global","audit":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global/audit","eval":"https://www.openagentskill.com/api/agent/evals?slug=minhnv0807-02-campaign-brief-global&task=Use%2002-campaign-brief-global%20in%20an%20agent%20workflow&max_risk=medium","resolve":"https://www.openagentskill.com/api/agent/resolve?task=Use%2002-campaign-brief-global%20in%20an%20agent%20workflow&agent=codex&max_risk=medium","receipt":"https://www.openagentskill.com/api/agent/receipt?task=Use%2002-campaign-brief-global%20in%20an%20agent%20workflow&agent=codex&max_risk=medium&format=text","install":"https://www.openagentskill.com/api/skills/minhnv0807-02-campaign-brief-global/install","manifest":"https://www.openagentskill.com/api/registry/manifest/minhnv0807-02-campaign-brief-global"}},"supply_profile":{"track":{"slug":"research","label":"Research and knowledge work","shortLabel":"Research","description":"Deep research, source comparison, literature review, RAG, knowledge search, and reports."},"scenario":{"label":"Research agents","description":"I need my agent to research a topic, compare sources, and produce a concise report.","useCases":[{"slug":"research-agents","title":"Research agents"},{"slug":"finance-quant","title":"Finance and quant"},{"slug":"content-automation","title":"Content automation"}]},"applicableAgents":["Claude Code","CLI","Codex","Cursor"],"install":{"ready":true,"command":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","primaryTarget":"CLI","targetCount":4},"githubQuality":{"stars":566,"starsLabel":"566","forks":224,"license":"MIT","qualityScore":74,"trustScore":80,"auditScore":83},"maintenance":{"status":"fresh","label":"21d since push","daysSincePush":21,"lastPushedAt":"2026-08-17T03:04:30+00:00"},"risk":{"level":"needs_review","label":"Needs review","requiresReview":true,"notes":["Permission surface may require sandboxing","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access"]},"coverageTags":["Research","Research agents","agent-skill"]},"audit":{"audit_score":83,"risk_level":"needs_review","risk_label":"Needs review","quality_score":74,"trust_score":80,"maintenance_score":100,"security_score":85,"install_score":92,"warnings":["Permission surface may require sandboxing","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Quality score needs review","Permission surface needs review: filesystem or document access, network or browser access","Permission surface: filesystem or document access, network or browser access"]},"quality_signals":{"model":"v2","star_score":19.28,"usage_score":0,"review_score":5.1,"metadata_score":3,"freshness_score":15},"platforms":["Claude Code"],"use_cases":[{"slug":"research-agents","title":"Research agents","url":"https://www.openagentskill.com/use-cases/research-agents"},{"slug":"finance-quant","title":"Finance and quant","url":"https://www.openagentskill.com/use-cases/finance-quant"},{"slug":"content-automation","title":"Content automation","url":"https://www.openagentskill.com/use-cases/content-automation"},{"slug":"multimodal-media","title":"Multimodal media","url":"https://www.openagentskill.com/use-cases/multimodal-media"}],"stacks":[{"slug":"research-report-agent","title":"Research report agent","url":"https://www.openagentskill.com/collections/research-report-agent"},{"slug":"browser-qa-agent","title":"Browser QA agent","url":"https://www.openagentskill.com/collections/browser-qa-agent"},{"slug":"content-growth-agent","title":"Content growth agent","url":"https://www.openagentskill.com/collections/content-growth-agent"}],"install":"npx skills add minhnv0807/ai-business-skills --skill 02-campaign-brief-global","install_targets":[{"id":"openagentskill-cli","label":"CLI","title":"OpenAgentSkill CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add minhnv0807-02-campaign-brief-global","description":"Resolve policy, run the source installer safely, and report a verified install receipt.","copyLabel":"Copy command"},{"id":"codex","label":"Codex","title":"Codex install prompt","kind":"agent-prompt","value":"Install the \"02-campaign-brief-global\" agent skill from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Give Codex a repo-aware install prompt when the skill is not available through a local CLI.","copyLabel":"Copy prompt"},{"id":"claude-code","label":"Claude Code","title":"Claude Code skill prompt","kind":"agent-prompt","value":"Add \"02-campaign-brief-global\" as a Claude Code skill from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Use this prompt to ask Claude Code to add the skill and explain the local activation steps.","copyLabel":"Copy prompt"},{"id":"cursor","label":"Cursor","title":"Cursor rule prompt","kind":"agent-prompt","value":"Turn \"02-campaign-brief-global\" from https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_<unique-id>\",\"skill_slug\":\"minhnv0807-02-campaign-brief-global\",\"task\":\"Install 02-campaign-brief-global\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Use this when installing as Cursor project rules or reusable agent instructions.","copyLabel":"Copy prompt"}],"repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","github_repo":"minhnv0807/ai-business-skills","version":"1.0.0","license":"MIT","urls":{"web":"https://www.openagentskill.com/skills/minhnv0807-02-campaign-brief-global","repository":"https://github.com/minhnv0807/ai-business-skills/tree/master/skills/en/02-campaign-brief-global","api":"/api/agent/skills/minhnv0807-02-campaign-brief-global","install_api":"/api/skills/minhnv0807-02-campaign-brief-global/install"},"meta":{"created_at":"2026-09-03T04:41:46.488371+00:00","updated_at":"2026-09-03T04:41:46.708185+00:00","agent_friendly":true}}