{"slug":"coreyhaines31-churn-prevention","name":"churn-prevention","description":"When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls.","long_description":"---\nname: churn-prevention\ndescription: \"When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls.\"\nmetadata:\n version: 2.0.0\n---\n\n# Churn Prevention\n\nYou are an expert in SaaS retention and churn prevention. Your goal is to help reduce both voluntary churn (customers choosing to cancel) and involuntary churn (failed payments) through well-designed cancel flows, dynamic save offers, proactive retention, and dunning strategies.\n\n## Before Starting\n\n**Check for product marketing context first:**\nIf `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.\n\nGather this context (ask if not provided):\n\n### 1. Current Churn Situation\n- What's your monthly churn rate? (Voluntary vs. involuntary if known)\n- How many active subscribers?\n- What's the average MRR per customer?\n- Do you have a cancel flow today, or does cancel happen instantly?\n\n### 2. Billing & Platform\n- What billing provider? (Stripe, Chargebee, Paddle, Recurly, Braintree)\n- Monthly, annual, or both billing intervals?\n- Do you support plan pausing or downgrades?\n- Any existing retention tooling? (Churnkey, ProsperStack, Raaft)\n\n### 3. Product & Usage Data\n- Do you track feature usage per user?\n- Can you identify engagement drop-offs?\n- Do you have cancellation reason data from past churns?\n- What's your activation metric? (What do retained users do that churned users don't?)\n\n### 4. Constraints\n- B2B or B2C? (Affects flow design)\n- Self-serve cancellation required? (Some regulations mandate easy cancel)\n- Brand tone for offboarding? (Empathetic, direct, playful)\n\n---\n\n## How This Skill Works\n\nChurn has two types requiring different strategies:\n\n| Type | Cause | Solution |\n|------|-------|----------|\n| **Voluntary** | Customer chooses to cancel | Cancel flows, save offers, exit surveys |\n| **Involuntary** | Payment fails | Dunning emails, smart retries, card updaters |\n\nVoluntary churn is typically 50-70% of total churn. Involuntary churn is 30-50% but is often easier to fix.\n\nThis skill supports three modes:\n\n1. **Build a cancel flow** — Design from scratch with survey, save offers, and confirmation\n2. **Optimize an existing flow** — Analyze cancel data and improve save rates\n3. **Set up dunning** — Failed payment recovery with retries and email sequences\n\n---\n\n## Cancel Flow Design\n\n### The Cancel Flow Structure\n\nEvery cancel flow follows this sequence:\n\n```\nTrigger → Survey → Dynamic Offer → Confirmation → Post-Cancel\n```\n\n**Step 1: Trigger**\nCustomer clicks \"Cancel subscription\" in account settings.\n\n**Step 2: Exit Survey**\nAsk why they're cancelling. This determines which save offer to show.\n\n**Step 3: Dynamic Save Offer**\nPresent a targeted offer based on their reason (discount, pause, downgrade, etc.)\n\n**Step 4: Confirmation**\nIf they still want to cancel, confirm clearly with end-of-billing-period messaging.\n\n**Step 5: Post-Cancel**\nSet expectations, offer easy reactivation path, trigger win-back sequence.\n\n### Exit Survey Design\n\nThe exit survey is the foundation. Good reason categories:\n\n| Reason | What It Tells You |\n|--------|-------------------|\n| Too expensive | Price sensitivity, may respond to discount or downgrade |\n| Not using it enough | Low engagement, may respond to pause or onboarding help |\n| Missing a feature | Product gap, show roadmap or workaround |\n| Switching to competitor | Competitive pressure, understand what they offer |\n| Technical issues / bugs | Product quality, escalate to support |\n| Temporary / seasonal need | Usage pattern, offer pause |\n| Business closed / changed | Unavoidable, learn and let go gracefully |\n| Other | Catch-all, include free text field |\n\n**Survey best practices:**\n- 1 question, single-select with optional free text\n- 5-8 reason options max (avoid decision fatigue)\n- Put most common reasons first (review data quarterly)\n- Don't make it feel like a guilt trip\n- \"Help us improve\" framing works better than \"Why are you leaving?\"\n\n### Dynamic Save Offers\n\nThe key insight: **match the offer to the reason.** A discount won't save someone who isn't using the product. A feature roadmap won't save someone who can't afford it.\n\n**Offer-to-reason mapping:**\n\n| Cancel Reason | Primary Offer | Fallback Offer |\n|---------------|---------------|----------------|\n| Too expensive | Discount (20-30% for 2-3 months) | Downgrade to lower plan |\n| Not using it enough | Pause (1-3 months) | Free onboarding session |\n| Missing feature | Roadmap preview + timeline | Workaround guide |\n| Switching to competitor | Competitive comparison + discount | Feedback session |\n| Technical issues | Escalate to support immediately | Credit + priority fix |\n| Temporary / seasonal | Pause subscription | Downgrade temporarily |\n| Business closed | Skip offer (respect the situation) | — |\n\n### Save Offer Types\n\n**Discount**\n- 20-30% off for 2-3 months is the sweet spot\n- Avoid 50%+ discounts (trains customers to cancel for deals)\n- Time-limit the offer (\"This offer expires when you leave this page\")\n- Show the dollar amount saved, not just the percentage\n\n**Pause subscription**\n- 1-3 month pause maximum (longer pauses rarely reactivate)\n- 60-80% of pausers eventually return to active\n- Auto-reactivation with advance notice email\n- Keep their data and settings intact\n\n**Plan downgrade**\n- Offer a lower tier instead of full cancellation\n- Show what they keep vs. what they lose\n- Position as \"right-size your plan\" not \"downgrade\"\n- Easy path back up when ready\n\n**Feature unlock / extension**\n- Unlock a premium feature they haven't tried\n- Extend trial of a higher tier\n- Works best for \"not getting enough value\" reasons\n\n**Personal outreach**\n- For high-value accounts (top 10-20% by MRR)\n- Route to customer success for a call\n- Personal email from founder for smaller companies\n\n### Cancel Flow UI Patterns\n\n```\n┌─────────────────────────────────────┐\n│ We're sorry to see you go │\n│ │\n│ What's the main reason you're │\n│ cancelling? │\n│ │\n│ ○ Too expensive │\n│ ○ Not using it enough │\n│ ○ Missing a feature I need │\n│ ○ Switching to another tool │\n│ ○ Technical issues │\n│ ○ Temporary / don't need right now │\n│ ○ Other: [____________] │\n│ │\n│ [Continue] │\n│ [Never mind, keep my subscription] │\n└─────────────────────────────────────┘\n ↓ (selects \"Too expensive\")\n┌─────────────────────────────────────┐\n│ What if we could help? │\n│ │\n│ We'd love to keep you. Here's a │\n│ special offer: │\n│ │\n│ ┌───────────────────────────────┐ │\n│ │ 25% off for the next 3 months│ │\n│ │ Save $XX/month │ │\n│ │ │ │\n│ │ [Accept Offer] │ │\n│ └───────────────────────────────┘ │\n│ │\n│ Or switch to [Basic Plan] at │\n│ $X/month → │\n│ │\n│ [No thanks, continue cancelling] │\n└─────────────────────────────────────┘\n```\n\n**UI principles:**\n- Keep the \"continue cancelling\" option visible (no dark patterns)\n- One primary offer + one fallback, not a wall of options\n- Show specific dollar savings, not abstract percentages\n- Use the customer's name and account data when possible\n- Mobile-friendly (many cancellations happen on mobile)\n\nFor detailed cancel flow patterns by industry and billing provider, see [references/cancel-flow-patterns.md](references/cancel-flow-patterns.md).\n\n---\n\n## Churn Prediction & Proactive Retention\n\nThe best save happens before the customer ever clicks \"Cancel.\"\n\n### Risk Signals\n\nTrack these leading indicators of churn:\n\n| Signal | Risk Level | Timeframe |\n|--------|-----------|-----------|\n| Login frequency drops 50%+ | High | 2-4 weeks before cancel |\n| Key feature usage stops | High | 1-3 weeks before cancel |\n| Support tickets spike then stop | High | 1-2 weeks before cancel |\n| Email open rates decline | Medium | 2-6 weeks before cancel |\n| Billing page visits increase | High | Days before cancel |\n| Team seats removed | High | 1-2 weeks before cancel |\n| Data export initiated | Critical | Days before cancel |\n| NPS score drops below 6 | Medium | 1-3 months before cancel |\n\n### Health Score Model\n\nBuild a simple health score (0-100) from weighted signals:\n\n```\nHealth Score = (\n Login frequency score × 0.30 +\n Feature usage score × 0.25 +\n Support sentiment × 0.15 +\n Billing health × 0.15 +\n Engagement score × 0.15\n)\n```\n\n| Score | Status | Action |\n|-------|--------|--------|\n| 80-100 | Healthy | Upsell opportunities |\n| 60-79 | Needs attention | Proactive check-in |\n| 40-59 | At risk | Intervention campaign |\n| 0-39 | Critical | Personal outreach |\n\n### Proactive Interventions\n\n**Before they think about cancelling:**\n\n| Trigger | Intervention |\n|---------|-------------|\n| Usage drop >50% for 2 weeks | \"We noticed you haven't used [feature]. Need help?\" email |\n| Approaching plan limit | Upgrade nudge (not a wall — paywalls handles this) |\n| No login for 14 days | Re-engagement email with recent product updates |\n| NPS detractor (0-6) | Personal follow-up within 24 hours |\n| Support ticket unresolved >48h | Escalation + proactive status update |\n| Annual renewal in 30 days | Value recap email + renewal confirmation |\n\n---\n\n## Involuntary Churn: Payment Recovery\n\nFailed payments cause 30-50% of all churn but are the most recoverable.\n\n### The Dunning Stack\n\n```\nPre-dunning → Smart retry → Dunning emails → Grace period → Hard cancel\n```\n\n### Pre-Dunning (Prevent Failures)\n\n- **Card expiry alerts**: Email 30, 15, and 7 days before card expires\n- **Backup payment method**: Prompt for a second payment method at signup\n- **Card updater services**: Visa/Mastercard auto-update programs (reduces hard declines 30-50%)\n- **Pre-billing notification**: Email 3-5 days before charge for annual plans\n\n### Smart Retry Logic\n\nNot all failures are the same. Retry strategy by decline type:\n\n| Decline Type | Examples | Retry Strategy |\n|-------------|----------|----------------|\n| Soft decline (temporary) | Insufficient funds, processor timeout | Retry 3-5 times over 7-10 days |\n| Hard decline (permanent) | Card stolen, account closed | Don't retry — ask for new card |\n| Authentication required | 3D Secure, SCA | Send customer to update payment |\n\n**Retry timing best practices:**\n- Retry 1: 24 hours after failure\n- Retry 2: 3 days after failure\n- Retry 3: 5 days after failure\n- Retry 4: 7 days after failure (with dunning email escalation)\n- After 4 retries: Hard cancel with reactivation path\n\n**Smart retry tip:** Retry on the day of the month the payment originally succeeded (if Day 1 worked before, retry on Day 1). Stripe Smart Retries handles this automatically.\n\n### Dunning Email Sequence\n\n| Email | Timing | Tone | Content |\n|-------|--------|------|---------|\n| 1 | Day 0 (failure) | Friendly alert | \"Your payment didn't go through. Update your card.\" |\n| 2 | Day 3 | Helpful reminder | ","tagline":"When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'r","category":"design-creative","tags":["agent-skill"],"author":"coreyhaines31","verified":false,"attribution":{"status":"registry_indexed","statusLabel":"Registry indexed","shortLabel":"REGISTRY INDEXED","sourceLabel":"github candidate review","sourceDetail":"coreyhaines31/marketingskills","creatorName":"coreyhaines31","creatorUrl":"https://github.com/coreyhaines31","sourceUrl":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","indexedBy":"OpenAgentSkill community index","claimUrl":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention#claim-this-skill","claimCta":"Claim this skill","trustNote":"This listing was indexed from public sources and is not marked official until a maintainer claim is approved.","publicNote":"Attribution links to the public repository or creator profile. Creators can claim the listing to update ownership signals."},"stats":{"stars":46633,"forks":7268,"verified_installs":0,"successful_runs":0,"total_outcomes":0,"rating":0,"review_count":0,"quality_score":56.08},"quality":{"score":93,"tier":"excellent","label":"Excellent","summary":"High-confidence pick with strong adoption and healthy maintenance signals.","signals":[{"label":"GitHub stars","value":"47K","tone":"positive"},{"label":"Freshness","value":"3d ago","tone":"positive"},{"label":"Install ready","value":"Yes","tone":"positive"},{"label":"License","value":"MIT","tone":"neutral"}],"warnings":[]},"trust":{"version":"trust-score-v5","score":84,"base_score":89,"outcome_confidence":0,"tier":"strong","label":"Review then install","summary":"Good shortlist signal, but the agent should review audit notes, install policy, and outcome evidence before running it.","recommendedAction":"Use as the primary candidate after human or sandbox review.","decision":{"install_policy":"human_review_before_install","auto_install_allowed":false,"human_review_required":true,"sandbox_first":true,"agent_action":"Ask for approval or run a sandbox-only trial before installing.","reasoning":["84/100 Trust Score v5","89/100 Trust Score v4 baseline","Needs more real agent outcomes before unattended install","Install path is available","Low metadata risk"],"review_required_when":["The workspace contains production secrets, payments, private customer data, or irreversible actions.","The install command requests shell, network, credential, database, or broad filesystem access.","Outcome evidence is missing, recently failed, or required human review.","Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace"]},"dimensions":[{"id":"github_adoption","label":"GitHub adoption","score":100,"weight":0.13,"status":"pass","detail":"47K GitHub stars"},{"id":"repo_activity","label":"Stars/forks activity","score":100,"weight":0.08,"status":"pass","detail":"47K stars, 7.3K forks; issue activity unavailable in current metadata"},{"id":"maintenance","label":"Recent maintenance","score":100,"weight":0.14,"status":"pass","detail":"3d since push"},{"id":"license","label":"License clarity","score":86,"weight":0.09,"status":"pass","detail":"MIT"},{"id":"documentation","label":"README/SKILL.md completeness","score":86,"weight":0.14,"status":"pass","detail":"Metadata includes enough usage and workflow context"},{"id":"dependency_risk","label":"Dependency/runtime risk","score":90,"weight":0.12,"status":"pass","detail":"no major dependency risk hints in public metadata"},{"id":"installability","label":"Install availability","score":92,"weight":0.1,"status":"pass","detail":"npx skills add coreyhaines31/marketingskills --skill churn-prevention"},{"id":"install_safety","label":"Install command safety","score":92,"weight":0.1,"status":"pass","detail":"standard package or runtime install path"},{"id":"permission_surface","label":"Permission surface","score":100,"weight":0.07,"status":"pass","detail":"no high-risk permission surface in public metadata"},{"id":"repository","label":"Repository evidence","score":86,"weight":0.04,"status":"pass","detail":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention"},{"id":"review_status","label":"Review status","score":88,"weight":0.05,"status":"pass","detail":"AI review data available"},{"id":"agent_outcomes","label":"Agent Proven outcomes","score":54,"weight":0.13,"status":"info","detail":"No agent outcome data yet"}],"checks":[{"status":"pass","label":"GitHub adoption","detail":"47K GitHub stars"},{"status":"pass","label":"Stars/forks activity","detail":"47K stars, 7.3K forks; issue activity unavailable in current metadata"},{"status":"pass","label":"Recent maintenance","detail":"3d since push"},{"status":"pass","label":"License clarity","detail":"MIT"},{"status":"pass","label":"README/SKILL.md completeness","detail":"Metadata includes enough usage and workflow context"},{"status":"pass","label":"Dependency/runtime risk","detail":"no major dependency risk hints in public metadata"},{"status":"pass","label":"Install availability","detail":"npx skills add coreyhaines31/marketingskills --skill churn-prevention"},{"status":"pass","label":"Install command safety","detail":"standard package or runtime install path"},{"status":"pass","label":"Permission surface","detail":"no high-risk permission surface in public metadata"},{"status":"pass","label":"Repository evidence","detail":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention"},{"status":"pass","label":"Review status","detail":"AI review data available"},{"status":"info","label":"Agent Proven outcomes","detail":"No agent outcome data yet"},{"status":"warn","label":"Ownership","detail":"No approved owner claim yet"},{"status":"info","label":"OpenAgentSkill usage","detail":"No local usage activity yet"},{"status":"info","label":"Agent outcomes","detail":"No agent outcome data yet"}],"strengths":["AI review approved","Install path is available","Repository evidence is available","Recently maintained repository","Large GitHub adoption signal","Install command has no obvious high-risk pattern","Outcome loop is ready but needs first real agent run"],"warnings":["Financial research output is not financial advice; require human review before any live investment decision.","No real agent outcome reports yet","Human review required before unattended installation"],"evidence":{"stars":"47K GitHub stars","repoActivity":"47K stars, 7.3K forks","lastPushed":"3d since push","license":"MIT","repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","install":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","installSafety":"standard package or runtime install path","permissionSurface":"no high-risk permission surface in public metadata","documentation":"Strong README/SKILL.md context","agentOutcomes":"No agent outcome data yet","agentProvenScore":0,"outcomeConfidence":"0%","installPolicy":"human_review_before_install"},"installReadiness":{"ready":true,"command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","policy":"human_review_before_install","label":"Human review before install","notes":["Install path is available","Repository evidence is available","License is declared","No Agent Proven outcome evidence yet","3d since push","Financial domain: human review is required before use in a live investment workflow.","Trust Score v5 requires review or sandbox-only use before install."]},"agentCompatibility":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"riskSummary":{"level":"low","label":"Low metadata risk","notes":["Financial research output is not financial advice; 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require human review before any live investment decision.","No real agent outcome reports yet","Human review required before unattended installation"],"evidence":{"stars":"47K GitHub stars","repoActivity":"47K stars, 7.3K forks","lastPushed":"3d since push","license":"MIT","repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","install":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","installSafety":"standard package or runtime install path","permissionSurface":"no high-risk permission surface in public metadata","documentation":"Strong README/SKILL.md context","agentOutcomes":"No agent outcome data yet","agentProvenScore":0,"outcomeConfidence":"0%","installPolicy":"human_review_before_install"},"installReadiness":{"ready":true,"command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","policy":"human_review_before_install","label":"Human review before install","notes":["Install path is available","Repository evidence is available","License is declared","No Agent Proven outcome evidence yet","3d since push","Financial domain: human review is required before use in a live investment workflow.","Trust Score v5 requires review or sandbox-only use before install."]},"agentCompatibility":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"riskSummary":{"level":"low","label":"Low metadata risk","notes":["Financial research output is not financial advice; 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require human review before any live investment decision."],"backward_compatible":{"trust_score_v4":{"version":"trust-score-v4","score":89,"tier":"production","label":"Production candidate","summary":"Strong OpenAgentSkill Trust Score across adoption, recent maintenance, license clarity, documentation, dependency/runtime risk, install safety, permission surface, and install availability."}}},"trust_score_v4":{"version":"trust-score-v4","score":89,"tier":"production","label":"Production candidate","summary":"Strong OpenAgentSkill Trust Score across adoption, recent maintenance, license clarity, documentation, dependency/runtime risk, install safety, permission surface, and install availability.","recommendedAction":"Shortlist for production use, then run a normal repository and dependency review.","dimensions":[{"id":"github_adoption","label":"GitHub adoption","score":100,"weight":0.13,"status":"pass","detail":"47K GitHub stars"},{"id":"repo_activity","label":"Stars/forks activity","score":100,"weight":0.08,"status":"pass","detail":"47K stars, 7.3K forks; issue activity unavailable in current metadata"},{"id":"maintenance","label":"Recent maintenance","score":100,"weight":0.14,"status":"pass","detail":"3d since push"},{"id":"license","label":"License clarity","score":86,"weight":0.09,"status":"pass","detail":"MIT"},{"id":"documentation","label":"README/SKILL.md completeness","score":86,"weight":0.14,"status":"pass","detail":"Metadata includes enough usage and workflow context"},{"id":"dependency_risk","label":"Dependency/runtime risk","score":90,"weight":0.12,"status":"pass","detail":"no major dependency risk hints in public metadata"},{"id":"installability","label":"Install availability","score":92,"weight":0.1,"status":"pass","detail":"npx skills add coreyhaines31/marketingskills --skill churn-prevention"},{"id":"install_safety","label":"Install command safety","score":92,"weight":0.1,"status":"pass","detail":"standard package or runtime install path"},{"id":"permission_surface","label":"Permission surface","score":100,"weight":0.07,"status":"pass","detail":"no high-risk permission surface in public metadata"},{"id":"repository","label":"Repository evidence","score":86,"weight":0.04,"status":"pass","detail":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention"},{"id":"review_status","label":"Review status","score":88,"weight":0.05,"status":"pass","detail":"AI review data available"},{"id":"agent_outcomes","label":"Agent Proven outcomes","score":54,"weight":0.13,"status":"info","detail":"No agent outcome data yet"}],"checks":[{"status":"pass","label":"GitHub adoption","detail":"47K GitHub stars"},{"status":"pass","label":"Stars/forks activity","detail":"47K stars, 7.3K forks; issue activity unavailable in current metadata"},{"status":"pass","label":"Recent maintenance","detail":"3d since push"},{"status":"pass","label":"License clarity","detail":"MIT"},{"status":"pass","label":"README/SKILL.md completeness","detail":"Metadata includes enough usage and workflow context"},{"status":"pass","label":"Dependency/runtime risk","detail":"no major dependency risk hints in public metadata"},{"status":"pass","label":"Install availability","detail":"npx skills add coreyhaines31/marketingskills --skill churn-prevention"},{"status":"pass","label":"Install command safety","detail":"standard package or runtime install path"},{"status":"pass","label":"Permission surface","detail":"no high-risk permission surface in public metadata"},{"status":"pass","label":"Repository evidence","detail":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention"},{"status":"pass","label":"Review status","detail":"AI review data available"},{"status":"info","label":"Agent Proven outcomes","detail":"No agent outcome data yet"},{"status":"warn","label":"Ownership","detail":"No approved owner claim yet"},{"status":"info","label":"OpenAgentSkill usage","detail":"No local usage activity yet"},{"status":"info","label":"Agent outcomes","detail":"No agent outcome data yet"}],"strengths":["AI review approved","Install path is available","Repository evidence is available","Recently maintained repository","Large GitHub adoption signal","Install command has no obvious high-risk pattern"],"warnings":["Financial research output is not financial advice; require human review before any live investment decision."],"evidence":{"stars":"47K GitHub stars","repoActivity":"47K stars, 7.3K forks","lastPushed":"3d since push","license":"MIT","repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","install":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","installSafety":"standard package or runtime install path","permissionSurface":"no high-risk permission surface in public metadata","documentation":"Strong README/SKILL.md context","agentOutcomes":"No agent outcome data yet"},"installReadiness":{"ready":true,"command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","policy":"human_review_before_install","label":"Human review before install","notes":["Install path is available","Repository evidence is available","License is declared","No Agent Proven outcome evidence yet","3d since push","Financial domain: human review is required before use in a live investment workflow."]},"agentCompatibility":["Codex","Claude Code","Cursor","OpenAgentSkill CLI"],"riskSummary":{"level":"low","label":"Low metadata risk","notes":["Financial research output is not financial advice; require human review before any live investment decision."]},"outcomeEvidence":{"total":0,"successes":0,"failures":0,"notRelevant":0,"successRate":null,"installAttempts":0,"riskBlocked":0,"setupRequired":0,"installSuccessRate":null,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"recentSuccessRate":null,"recentFailureRate":null,"uniqueAgents":0,"agentProvenScore":0,"agentProvenLabel":"Needs first agent run","lastOutcomeAt":null,"label":"No agent outcome data yet"},"autoInstall":{"allowed":false,"sandboxRequired":true,"policy":"human_review_before_install","reason":"Human review or sandbox validation is required before automatic installation."},"bestFor":["design-creative","agent-skill"],"doNotUseFor":["Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace","Autonomous investment, trading, tax, or suitability decisions without a qualified human review"],"knownRisks":["Financial research output is not financial advice; require human review before any live investment decision."]},"agent_proven":{"version":"agent-proven-v1","score":0,"tier":"unproven","label":"Needs first agent run","summary":"No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"outcome_stats":null,"safety":{"score":80,"level":"review_before_install","label":"Review before install","safety_tier":{"tier":"reviewed","label":"Reviewed with permission notes","badge":"REVIEWED","summary":"Usable candidate, but the agent should surface permission and audit notes before installation.","recommended_action":"Require human approval before installing into a real workspace.","auto_install_policy":"review","reasons":["Financial research output is not financial advice; require human review before any live investment decision","80/100 agent safety score"]},"auto_install_allowed":false,"human_review_required":true,"blocked":false,"audit_risk":"needs_review","permission_hints":[{"id":"network","label":"Network access","reason":"Skill likely fetches remote pages, APIs, repositories, or external services.","severity":"medium"}],"policy_warnings":["Financial research output is not financial advice; require human review before any live investment decision"],"constraints_applied":{"max_risk":"medium","needs_install_command":true,"min_stars":0}},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","badge":"REVIEWED","auto_install_policy":"review","auto_install_allowed":false,"blocked":false,"human_review_required":true,"recommended_action":"Require human approval before installing into a real workspace.","reasons":["Financial research output is not financial advice; require human review before any live investment decision","80/100 agent safety score"]},"eval":{"version":"openagentskill-skill-eval-v1","status":"review","score":88,"risk_level":"medium","decision":{"recommendation":"manual_review","reason":"Require human approval before installing into a real workspace.","auto_install_allowed":false,"policy":"review","human_review_required":true},"blockers":[],"warnings":["Audit score: Needs review","Agent safety gate: Usable candidate, but the agent should surface permission and audit notes before installation.","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision."],"validation_plan":["Inspect repository, README/SKILL.md, license, and recent commits before production use.","Install in an isolated workspace or sandbox with no production secrets available.","Run the smallest representative task and record files touched, commands run, network access, and outputs.","Compare the selected skill against at least one alternative when the eval status is review or failed.","Promote only after the agent reports a successful verification result and unresolved warnings are accepted."],"checks":[{"id":"task_fit","label":"Task fit","status":"pass","score":84,"required_for_auto_install":true,"detail":"Task wording matches this skill metadata.","evidence":["Evaluate churn-prevention before installing it in an agent workflow","design-creative","Customer support workflows; Claude Code teams; teams that value GitHub adoption signals"]},{"id":"install_path","label":"Install path","status":"pass","score":92,"required_for_auto_install":true,"detail":"Install handoff is available.","evidence":["npx skills add coreyhaines31/marketingskills --skill churn-prevention"]},{"id":"install_safety","label":"Install command safety","status":"pass","score":92,"required_for_auto_install":true,"detail":"standard package or runtime install path","evidence":["npx skills add coreyhaines31/marketingskills --skill churn-prevention"]},{"id":"trust_score","label":"Trust score","status":"pass","score":89,"required_for_auto_install":true,"detail":"Strong OpenAgentSkill Trust Score across adoption, recent maintenance, license clarity, documentation, dependency/runtime risk, install safety, permission surface, and install availability.","evidence":["Production candidate","47K GitHub stars","MIT"]},{"id":"audit_score","label":"Audit score","status":"warn","score":92,"required_for_auto_install":true,"detail":"Needs review","evidence":["Financial research output is not financial advice; require human review before any live investment decision"]},{"id":"agent_safety_gate","label":"Agent safety gate","status":"warn","score":80,"required_for_auto_install":true,"detail":"Usable candidate, but the agent should surface permission and audit notes before installation.","evidence":["Require human approval before installing into a real workspace.","Financial research output is not financial advice; require human review before any live investment decision"]},{"id":"readme_skillmd_completeness","label":"README/SKILL.md completeness","status":"pass","score":86,"required_for_auto_install":false,"detail":"Metadata includes enough usage and workflow context","evidence":["Strong README/SKILL.md context"]},{"id":"license_clarity","label":"License clarity","status":"pass","score":86,"required_for_auto_install":true,"detail":"MIT","evidence":["MIT"]},{"id":"recent_maintenance","label":"Recent maintenance","status":"pass","score":100,"required_for_auto_install":false,"detail":"3d since push","evidence":["3d since push"]},{"id":"permission_surface","label":"Permission surface","status":"pass","score":100,"required_for_auto_install":true,"detail":"no high-risk permission surface in public metadata","evidence":["Network access: medium"]},{"id":"alternatives","label":"Alternatives available","status":"info","score":55,"required_for_auto_install":false,"detail":"No close alternatives were found in the current shortlist.","evidence":[]}],"endpoints":{"web":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention/evals","api":"/api/agent/evals?slug=coreyhaines31-churn-prevention","text":"/api/agent/evals?slug=coreyhaines31-churn-prevention&format=text"}},"agent_readable_metadata":{"version":"openagentskill-agent-metadata-v2","skill":{"slug":"coreyhaines31-churn-prevention","name":"churn-prevention","description":"When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls.","category":"design-creative","url":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention","repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","github_repo":"coreyhaines31/marketingskills"},"suited_tasks":["Customer support workflows","Claude Code teams","teams that value GitHub adoption signals","Read user messages","Find relevant knowledge","Prepare clear next steps","Move data between tools","Transform files"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI","CLI"],"install":{"command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","ready":true,"targets":[{"id":"openagentskill-cli","label":"CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add coreyhaines31-churn-prevention"},{"id":"codex","label":"Codex","kind":"agent-prompt","value":"Install the \"churn-prevention\" agent skill from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"claude-code","label":"Claude Code","kind":"agent-prompt","value":"Add \"churn-prevention\" as a Claude Code skill from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"cursor","label":"Cursor","kind":"agent-prompt","value":"Turn \"churn-prevention\" from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. 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Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"audit":{"score":92,"risk_level":"needs_review","risk_label":"Needs review","warnings":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision."]},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","auto_install_policy":"review","auto_install_allowed":false,"human_review_required":true,"blocked":false,"recommended_action":"Require human approval before installing into a real workspace."},"quality":{"score":93,"label":"Excellent"},"supply":{"track":"Design and creative production","scenario":"Customer support","maintenance":"3d since push","risk":"Needs review"},"alternative_skills":[],"do_not_use_when":["teams that need a vendor-supported SLA","high-compliance environments without internal security review","No OpenAgentSkill engagement data yet","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace"],"agent_contract":{"task_input":"Use churn-prevention in an agent workflow","recommended_action":"Require human approval before installing into a real workspace.","install_policy":"review","minimum_review_before_use":["Trust: 89/100 Production candidate","Audit: 92/100 Needs review","Safety: 80/100 Review before install","Review repository, license, install command, and permission surface before production use."],"expected_agent_output":{"selected_skill":"coreyhaines31-churn-prevention (churn-prevention)","install_command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","risk_summary":"Needs review; Reviewed with permission notes; Low metadata risk","verification_result":"Report the smallest successful task, files touched, warnings, and any missing setup."}},"outcome_feedback":{"endpoint":"https://www.openagentskill.com/api/agent/outcome","method":"POST","requires_resolve_event_id":true,"event_id_source":"Use install_receipt.outcome_feedback.event_id or feedback.event_id returned by /api/agent/resolve for the current task.","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"payload_template":{"event_id":"","skill_slug":"coreyhaines31-churn-prevention","task":"Use churn-prevention in an agent workflow","agent":"codex","outcome":"success","install_used":true,"risk_blocked":false,"setup_required":false,"task_success":true,"output_quality":4,"error_type":null,"human_review_required":false,"workspace":"sandbox","time_to_useful_ms":120000,"notes":"Report the smallest successful task, setup friction, files touched, and risk notes."}},"endpoints":{"web":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention","api":"https://www.openagentskill.com/api/agent/skills/coreyhaines31-churn-prevention","audit":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention/audit","eval":"https://www.openagentskill.com/api/agent/evals?slug=coreyhaines31-churn-prevention&task=Use%20churn-prevention%20in%20an%20agent%20workflow&max_risk=medium","resolve":"https://www.openagentskill.com/api/agent/resolve?task=Use%20churn-prevention%20in%20an%20agent%20workflow&agent=codex&max_risk=medium","receipt":"https://www.openagentskill.com/api/agent/receipt?task=Use%20churn-prevention%20in%20an%20agent%20workflow&agent=codex&max_risk=medium&format=text","install":"https://www.openagentskill.com/api/skills/coreyhaines31-churn-prevention/install","manifest":"https://www.openagentskill.com/api/registry/manifest/coreyhaines31-churn-prevention"}},"machine_metadata":{"version":"openagentskill-agent-metadata-v2","skill":{"slug":"coreyhaines31-churn-prevention","name":"churn-prevention","description":"When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls.","category":"design-creative","url":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention","repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","github_repo":"coreyhaines31/marketingskills"},"suited_tasks":["Customer support workflows","Claude Code teams","teams that value GitHub adoption signals","Read user messages","Find relevant knowledge","Prepare clear next steps","Move data between tools","Transform files"],"suited_agents":["Codex","Claude Code","Cursor","OpenAgentSkill CLI","CLI"],"install":{"command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","ready":true,"targets":[{"id":"openagentskill-cli","label":"CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add coreyhaines31-churn-prevention"},{"id":"codex","label":"Codex","kind":"agent-prompt","value":"Install the \"churn-prevention\" agent skill from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"claude-code","label":"Claude Code","kind":"agent-prompt","value":"Add \"churn-prevention\" as a Claude Code skill from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."},{"id":"cursor","label":"Cursor","kind":"agent-prompt","value":"Turn \"churn-prevention\" from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes."}],"handoff_url":"https://www.openagentskill.com/api/skills/coreyhaines31-churn-prevention/install","manifest_url":"https://www.openagentskill.com/api/registry/manifest/coreyhaines31-churn-prevention"},"trust":{"score":89,"label":"Production candidate","version":"trust-score-v4","install_policy":"human_review_before_install","evidence":{"stars":"47K GitHub stars","repoActivity":"47K stars, 7.3K forks","lastPushed":"3d since push","license":"MIT","repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","install":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","installSafety":"standard package or runtime install path","permissionSurface":"no high-risk permission surface in public metadata","documentation":"Strong README/SKILL.md context","agentOutcomes":"No agent outcome data yet"},"outcome_evidence":{"total":0,"successes":0,"failures":0,"not_relevant":0,"success_rate":null,"recent_success_rate":null,"recent_failure_rate":null,"install_attempts":0,"install_success_rate":null,"risk_blocked":0,"setup_required":0,"avg_output_quality":null,"production_outcomes":0,"last_outcome_at":null,"label":"No agent outcome data yet"},"auto_install":{"allowed":false,"sandbox_required":true,"reason":"Human review or sandbox validation is required before automatic installation."},"best_for":["design-creative","agent-skill"],"known_risks":["Financial research output is not financial advice; require human review before any live investment decision."]},"agent_proven":{"version":"agent-proven-v1","score":0,"tier":"unproven","label":"Needs first agent run","summary":"No agent outcome reports yet. Use Resolve, run one narrow sandbox task, then report the result.","metrics":{"totalOutcomes":0,"successfulOutcomes":0,"failedOutcomes":0,"installAttempts":0,"installSuccessRate":null,"successRate":null,"recentSuccessRate":null,"recentFailureRate":null,"riskBlocked":0,"setupRequired":0,"notRelevant":0,"avgOutputQuality":null,"avgTimeToUsefulMs":null,"productionOutcomes":0,"humanReviewRequired":0,"uniqueAgents":0,"lastOutcomeAt":null},"signals":[],"penalties":["No real agent outcome evidence yet"]},"audit":{"score":92,"risk_level":"needs_review","risk_label":"Needs review","warnings":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision."]},"safety_gate":{"tier":"reviewed","label":"Reviewed with permission notes","auto_install_policy":"review","auto_install_allowed":false,"human_review_required":true,"blocked":false,"recommended_action":"Require human approval before installing into a real workspace."},"quality":{"score":93,"label":"Excellent"},"supply":{"track":"Design and creative production","scenario":"Customer support","maintenance":"3d since push","risk":"Needs review"},"alternative_skills":[],"do_not_use_when":["teams that need a vendor-supported SLA","high-compliance environments without internal security review","No OpenAgentSkill engagement data yet","Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Production credentials, payments, or irreversible account changes without explicit human review","Sensitive private data before reviewing repository code, license, and permission surface","Automatic installation in a production workspace"],"agent_contract":{"task_input":"Use churn-prevention in an agent workflow","recommended_action":"Require human approval before installing into a real workspace.","install_policy":"review","minimum_review_before_use":["Trust: 89/100 Production candidate","Audit: 92/100 Needs review","Safety: 80/100 Review before install","Review repository, license, install command, and permission surface before production use."],"expected_agent_output":{"selected_skill":"coreyhaines31-churn-prevention (churn-prevention)","install_command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","risk_summary":"Needs review; Reviewed with permission notes; Low metadata risk","verification_result":"Report the smallest successful task, files touched, warnings, and any missing setup."}},"outcome_feedback":{"endpoint":"https://www.openagentskill.com/api/agent/outcome","method":"POST","requires_resolve_event_id":true,"event_id_source":"Use install_receipt.outcome_feedback.event_id or feedback.event_id returned by /api/agent/resolve for the current task.","expected_outcomes":["success","failed","not_relevant","blocked_by_risk","setup_required"],"payload_template":{"event_id":"","skill_slug":"coreyhaines31-churn-prevention","task":"Use churn-prevention in an agent workflow","agent":"codex","outcome":"success","install_used":true,"risk_blocked":false,"setup_required":false,"task_success":true,"output_quality":4,"error_type":null,"human_review_required":false,"workspace":"sandbox","time_to_useful_ms":120000,"notes":"Report the smallest successful task, setup friction, files touched, and risk notes."}},"endpoints":{"web":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention","api":"https://www.openagentskill.com/api/agent/skills/coreyhaines31-churn-prevention","audit":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention/audit","eval":"https://www.openagentskill.com/api/agent/evals?slug=coreyhaines31-churn-prevention&task=Use%20churn-prevention%20in%20an%20agent%20workflow&max_risk=medium","resolve":"https://www.openagentskill.com/api/agent/resolve?task=Use%20churn-prevention%20in%20an%20agent%20workflow&agent=codex&max_risk=medium","receipt":"https://www.openagentskill.com/api/agent/receipt?task=Use%20churn-prevention%20in%20an%20agent%20workflow&agent=codex&max_risk=medium&format=text","install":"https://www.openagentskill.com/api/skills/coreyhaines31-churn-prevention/install","manifest":"https://www.openagentskill.com/api/registry/manifest/coreyhaines31-churn-prevention"}},"supply_profile":{"track":{"slug":"design","label":"Design and creative production","shortLabel":"Design","description":"Design assets, images, video, audio, multimodal media, presentation, and creative production skills."},"scenario":{"label":"Customer support","description":"I need my agent to triage support requests and draft useful replies from product knowledge.","useCases":[{"slug":"customer-support","title":"Customer support"},{"slug":"workflow-automation","title":"Workflow automation"},{"slug":"sports-analytics","title":"Sports analytics"}]},"applicableAgents":["Claude Code","CLI","Codex","Cursor"],"install":{"ready":true,"command":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","primaryTarget":"CLI","targetCount":4},"githubQuality":{"stars":46633,"starsLabel":"47K","forks":7268,"license":"MIT","qualityScore":93,"trustScore":89,"auditScore":92},"maintenance":{"status":"fresh","label":"3d since push","daysSincePush":3,"lastPushedAt":"2026-09-02T07:43:12+00:00"},"risk":{"level":"needs_review","label":"Needs review","requiresReview":true,"notes":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision.","Needs review"]},"coverageTags":["Design","Customer support","design-creative","agent-skill"]},"audit":{"audit_score":92,"risk_level":"needs_review","risk_label":"Needs review","quality_score":93,"trust_score":89,"maintenance_score":100,"security_score":89,"install_score":92,"warnings":["Financial research output is not financial advice; require human review before any live investment decision","Financial research output is not financial advice; require human review before any live investment decision."]},"quality_signals":{"model":"v2","star_score":32.68,"usage_score":0,"review_score":5.4,"metadata_score":3,"freshness_score":15},"platforms":["Claude Code"],"use_cases":[{"slug":"customer-support","title":"Customer support","url":"https://www.openagentskill.com/use-cases/customer-support"},{"slug":"workflow-automation","title":"Workflow automation","url":"https://www.openagentskill.com/use-cases/workflow-automation"},{"slug":"sports-analytics","title":"Sports analytics","url":"https://www.openagentskill.com/use-cases/sports-analytics"},{"slug":"github-automation","title":"GitHub automation","url":"https://www.openagentskill.com/use-cases/github-automation"}],"stacks":[{"slug":"frontend-product-ui","title":"Frontend and UI","url":"https://www.openagentskill.com/collections/frontend-product-ui"},{"slug":"content-growth-agent","title":"Content growth agent","url":"https://www.openagentskill.com/collections/content-growth-agent"},{"slug":"browser-qa-agent","title":"Browser QA agent","url":"https://www.openagentskill.com/collections/browser-qa-agent"}],"install":"npx skills add coreyhaines31/marketingskills --skill churn-prevention","install_targets":[{"id":"openagentskill-cli","label":"CLI","title":"OpenAgentSkill CLI","kind":"command","value":"npx --yes https://github.com/Leon-Drq/openagentskill/releases/download/cli-v0.3.0/openagentskill-0.3.0.tgz add coreyhaines31-churn-prevention","description":"Resolve policy, run the source installer safely, and report a verified install receipt.","copyLabel":"Copy command"},{"id":"codex","label":"Codex","title":"Codex install prompt","kind":"agent-prompt","value":"Install the \"churn-prevention\" agent skill from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention. Read its SKILL.md or equivalent instructions first, install only the files needed for this workspace, and summarize any required setup before using it. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"codex\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Give Codex a repo-aware install prompt when the skill is not available through a local CLI.","copyLabel":"Copy prompt"},{"id":"claude-code","label":"Claude Code","title":"Claude Code skill prompt","kind":"agent-prompt","value":"Add \"churn-prevention\" as a Claude Code skill from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention. Inspect the skill instructions, place the reusable skill files in the appropriate local skills location for this project, and report the activation steps. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"claude-code\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Use this prompt to ask Claude Code to add the skill and explain the local activation steps.","copyLabel":"Copy prompt"},{"id":"cursor","label":"Cursor","title":"Cursor rule prompt","kind":"agent-prompt","value":"Turn \"churn-prevention\" from https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention into a reusable Cursor project rule or agent instruction. Preserve the core workflow, adapt paths to this repo, and keep the rule scoped to tasks where it is relevant. Skill purpose: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls. After the install attempt, report the result to https://www.openagentskill.com/api/agent/outcome with POST JSON {\"event_id\":\"install_\",\"skill_slug\":\"coreyhaines31-churn-prevention\",\"task\":\"Install churn-prevention\",\"agent\":\"cursor\",\"outcome\":\"success\",\"install_used\":true}. Replace event_id with a unique value and outcome with success or failed. Report success only after the skill is installed and a minimal verification passes.","description":"Use this when installing as Cursor project rules or reusable agent instructions.","copyLabel":"Copy prompt"}],"repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","github_repo":"coreyhaines31/marketingskills","version":"1.0.0","license":"MIT","urls":{"web":"https://www.openagentskill.com/skills/coreyhaines31-churn-prevention","repository":"https://github.com/coreyhaines31/marketingskills/tree/main/skills/churn-prevention","api":"/api/agent/skills/coreyhaines31-churn-prevention","install_api":"/api/skills/coreyhaines31-churn-prevention/install"},"meta":{"created_at":"2026-09-02T23:40:49.272156+00:00","updated_at":"2026-09-02T23:40:49.372955+00:00","agent_friendly":true}}